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Monsanto: Helping Farmers Feed the World
Bell, David E.; Knoop, Carin-Isabel; Shelman, MaryCase HBS-510025-EStrategyMonsanto has led the effort to bring biotechnology to bear on food production. Through some management missteps and consumer resistance the company had difficulties in its early years. But since Hugh Grant became CEO the picture has brightened with widespread adoption of the company's products. This case focuses on the company's product pipeline and the galvanizing effect of the CEO's promise to substantially improve global food production by 203...Starting at €8.20
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Monsanto: ayudando a los agricultores a alimentar el mundo
Bell, David E.; Knoop, Carin-Isabel; Shelman, MaryCase HBS-515S23StrategyMonsanto ha dirigido los esfuerzos para traer la biotecnología para influir en la producción de alimentos. A través de algunos errores de manejo y resistencia de los consumidores a la compañía tuvo dificultades en sus primeros años. Pero ya que Hugh Grant se convirtió en CEO de la imagen se ha iluminado con la adopción generalizada de los productos de la compañía. Este caso se centra en la cartera de productos de la compañía y el efecto de galvan...Starting at €8.20
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Joyus - Strategic Decisions in the Online Video Shopping Market
Matthew Wong; Darren MeisterCase IVEY-9B16M002-EEntrepreneurship, StrategyJoyus is an ambitious and high-potential company just transitioning out of start-up mode. After three years operating in the growing online video shopping marketplace, all the while developing new technology, business partnerships, and fundraising, Joyus is positioning itself for the next level. The company’s goal is to become the dominant player in the rapidly developing video-based ecommerce marketplace. The chief executive officer and her mana...Starting at €8.20
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Investcorp and the Moneybookers Bid
Rhodes-Kropf, Matthew; Knoop, Carin-Isabel; Lietz, Nori GerardoCase HBS-811013-EEntrepreneurshipIn January 2007, Hazem Ben-Gacem, managing director and co-head of Investcorp Technology Partners (ITP), needs to decide what to bid at an auction for Moneybookers Limited, one of the top three e-payment solution providers in Europe. However, approximately 70% of Moneybookers revenues were related to transactions from online gaming sites (down from 100% in 2002). Although the thesis was that e-commerce transactions would soon make up a much large...Starting at €8.20
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The National Geographic Society (A) (Spanish version)
Garvin, David A.; Knoop, Carin-IsabelCase HBS-317S02Strategycreating a senior management position responsible for e-commerce to coordinate web-based offerings and outreach across the Society's various departments, transition NGS from its many disparate and independent direct mail efforts to a more integrated and strategic e-commerce strategy, and leverage the NGS relationship with its members-currently defined as magazine subscribers, since a subscription comes with Society membership. Putting the final ...Starting at €8.20
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Joyus - Building an Organizational Structure for Scale
Matthew Wong; Darren MeisterCase IVEY-9B16M003-EEntrepreneurship, StrategyJoyus is a growing online video shopping marketplace specializing in women’s health, beauty and fashion products. After three years of operations and having recently secured substantial funding, the company is poised for future growth. The co-founder and chief executive officer faces the difficult challenge of building the right management team and the appropriate organizational structure to support the company’s desired growth. She needs to stru...Starting at €8.20
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The Slingshot: Improving Water Access
Quelch, John A.; Knoop, Carin-Isabel; Rodriguez, MargaretCase HBS-514007-EMarketingTo maximize their effectiveness, color cases should be printed in color. In 2012, over 750 million people around the globe lacked access to safe drinking water. Dean Kamen, inventor of the Segway, sought to bring fresh water to poor and rural areas with the Slingshot, a water purification device. Kamen's challenge was to identify ways to distribute the Slingshot to areas where it was most needed. A partnership with the Coca-Cola Company helped Ka...Starting at €8.20
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Dropbox: Go-To-Market Sales Strategy
Darren Meister; Matthew WongCase IVEY-9B17M053-EEntrepreneurship, StrategyIn late 2014, Dropbox, the San Francisco-based pioneering cloud-based file storage service, was at an important stage of its growth. Its user base had expanded into hundreds of millions of users globally, and the company was expanding its service offerings to organizations. At the heart of this expansion was the ever-increasing acquisition of customers in the software-as-a-service (SaaS) model. As Dropbox targeted larger customers, it needed to c...Starting at €8.20
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Amylin Pharmaceuticals B
Hamermesh, Richard G.; Knoop, Carin-IsabelCase HBS-813091-EEntrepreneurshipSupplement for case 809011Starting at €8.20
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INSEAD
Datar, Srikant M.; Garvin, David A.; Knoop, Carin-IsabelCase HBS-308009-EIn the spring of 2008, INSEAD offered a one-year MBA, PhD, executive MBA, and non-degree management education programs to nearly 900 MBA students, 64 PhD candidates, and over 8,500 executive education students. With two campuses, one in Europe and one in Asia, INSEAD had been a pioneer in setting up a secondary campus as a way to push the internationalization of its faculty and curriculum. The case explores INSEAD's approach to business education...Starting at €8.20