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    The Slingshot: Improving Water Access

    Quelch, John A. ; Knoop, Carin-Isabel ; Rodriguez, Margaret

    • Reference: HBS-514007-E

    • Year: 2003

    • Number of pages: 13

    • Geographic Setting: Africa;Asia;Latin America

    • Publication Date: Oct 2, 2013

    • Fecha de edición: Feb 24, 2015

    • Source: HBSP (USA)

    • Type of Document: Case

    • Industry Setting: E-commerce;Non-alcoholic beverages;Water, sewage & other systems

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    Description

    To maximize their effectiveness, color cases should be printed in color. In 2012, over 750 million people around the globe lacked access to safe drinking water. Dean Kamen, inventor of the Segway, sought to bring fresh water to poor and rural areas with the Slingshot, a water purification device. Kamen's challenge was to identify ways to distribute the Slingshot to areas where it was most needed. A partnership with the Coca-Cola Company helped Kamen to pilot distribution of the Slingshot in low-access regions.

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    Keywords

    Black markets Collaborative innovation Demographics Developing countries Distribution Distribution channels Economic conditions Economies of scale Environmental organizations Health Health care Innovation Insurance Inventions Marketing Patents Soil pollution Western leadership styles Workplace health & safety