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Gilead: Hepatitis-C Access Strategy (A)
Rangan, V. Kasturi; Rangan, Vikram; Bloom, David E.Case HBS-515025-EGilead had come up with an innovative drug for Hepatitis C, which affected 180 million people worldwide. The drug was priced at $1,000 a pill for the US market. Gilead had to decide how to price and market the pill in developing countries that bore the brunt of the disease. The company had earned accolades for its work in HIV/AIDS, where its innovative medicines now accounted for 60% of all patients on Anti-Retroviral (ARV) medicines. Much of thi...Starting at €8.20
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Gilead: Hepatitis C Access Strategy (B)
Rangan, V. KasturiCase HBS-515044-EWhile the Gilead: Hepatitis-C Access Strategy (A) case (515-025) poses questions on what the company should do with respect to hart hit countries like Egypt and India, this (B) case provides the answer. In both cases, the company chose to pursue a proactive strategy to enable access at affordable prices.Starting at €5.74
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Equitas Microfinance (C): Advent of Regulation
Narayanan, V.G.; Rangan, V. Kasturi; Muthuram, VidhyaCase HBS-113006-ESupplement for case 510104Starting at €5.74
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Atlas-Copco (C): El episodio del conflicto
Rangan, V. KasturiCase HBS-509S23MarketingDescribe la respuesta de la empresa a otros problemas con un distribuidor.Starting at €5.74
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Gilead: Hepatitis-C Access Strategy (A) and (B), Teaching Plan
Rangan, V. KasturiTeaching Note HBS-520063-ETeaching plan for cases 515025 and 515044.Starting at €0.00
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Agricultural Revolution without a Land Revolution: the Megafarms of CP Group
Kirby, William C.; Hua Dai, NancyCase HBS-316150-EThis case describes the megafarm model launched by the CP group as part of their efforts to ensure the safety and quality of their supply chain of agricultural products (particularly, eggs) in China while also promoting the welfare of Chinese farmers. This model was developed in close partnership with the local government, and received financing support from a local bank. The case asks students to discuss the potential for scaling this model acro...Starting at €8.20
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Yili Group: Building a Global Dairy Company
Kirby, William C.; Hua Dai, NancyCase HBS-317003-EStrategyFrom its humble beginnings as a local Chinese dairy company, the Inner Mongolia Yili Group has become one of the largest dairy companies in the world. To achieve this Yili has aggressively expanded its footprint overseas including building the world's largest integrated dairy production base in New Zealand and forming R&D partnerships in Europe and North America. As the company continues its growth in the context of a slowing Chinese economy, how...Starting at €8.20
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General Electric Plastics: Organización de la Función Comercial
Rangan, V. Kasturi; Michael, Steven C.Case HBS-505S18MarketingDescribe el rápido crecimiento de General Electric Plastics de durante la última década a un (ventas) compañía de $ 5 mil millones. Se describen las transiciones de organización de acompañamiento. La tarea es diseñar una organización de marketing para la próxima década debido a los cambios de mercado previstos.Starting at €8.20
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Whirlpool Corp.: Structuring the Deal to Acquire Hefei Rongshida Sanyo Electric Company
Esty, Benjamin C.; Hua Dai, NancyCase HBS-216019-EFinanceIan Lee, Whirlpool's VP for North Asia, had been negotiating a possible acquisition with Jackie Jin, the chairman of a leading Chinese appliance manufacturer named Hefei Rongshida Sanyo Electric Company (Hefei Sanyo), for almost six months when suddenly Hefei Sanyo's stock price jumped 25% in the first two weeks of May 2013. The sudden price increase not only increased the likely acquisition price for an ownership stake in Hefei Sanyo, but also m...Starting at €8.20
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Sustainability at Siemens
Rangan, V. Kasturi; Edmondson, Amy C.; Beyersdorfer, Daniela; Moloney, EmerCase HBS-514026-EKnowledge and CommunicationDescribes sustainability efforts at Siemens since arrival of Chief Sustainability Officer, Barbara Kux, in 2008. Asks students to evaluate success of those efforts and outline what the company should do going forward.Starting at €8.20