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Flipkart: Transitioning to a Marketplace Model, Teaching Note
Gupta, Sunil; Narayandas, DasTeaching Note HBS-516095-EMarketingTeaching note for case 516017. In 2015, Sachin and Binny Bansal, co-founders of India's largest e-tailer, Flipkart, announced that the company would switch to a marketplace model and move its logistics arm into a separate company. At the time of the announcement, Snapdeal already claimed to be India's largest marketplace, and Amazon and other deep-pocket traditional retail giants like Reliance, Future Group, and Tata left no stone unturned to ca...Starting at €0.00
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Essential Explorations at MUJI, Teaching Note
Amano, Tomomichi; Narayandas, DasTeaching Note HBS-520050-EMarketingTeaching note for case 520024.Starting at €0.00
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Marketing Reading: Sales Force Design and Management, Teaching Ntoe
Chung, Doug J.; Narayandas, DasTeaching Note HBS-8216-EMarketingTeaching Note for Product #8213.Starting at €0.00
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Marketing Reading: Business-to-Business Marketing, Teaching Note
Cespedes, Frank V.; Narayandas, DasTeaching Note HBS-8146-EMarketingTeaching Note for Product #8145.Starting at €0.00
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Biocon: Launching a New Cancer Drug in India, Teaching Note
Gupta, Sunil; Narayandas, DasTeaching Note HBS-509039-EMarketingTeaching Note for [508026].Starting at €0.00
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Macy's: Evolution in the Sunshine State, Teaching Note
Groysberg, Boris; Narayandas, Das; Shapiro, Benson P.; Hull, OliviaTeaching Note HBS-418072-EMarketingTeaching note for case 416018.Starting at €0.00