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Día China: la estratégia digital más allá del e-commerce
Audicana Arcas, Julio; Rodríguez Bouzo, SilviaCase IIST-PI-171Service and Operations ManagementEl caso narra la aventura del líder del discount español en un mercado “mutante a una velocidad de vértigo”, donde la venta on-line de productos de gran consumo es ya cercana 13%, gracias al auge de las redes sociales y al desarrollo de las compras y pagos a través de los móviles. Con cerca de 400 supermercados en Shanghai y una reducida cuota de mercado, DIA TIAN TIAN (filial china de DIA) opta por una estrategia independiente de la matriz españ...Starting at €8.20
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Rocky Mountain Condiments: Close Encounters with the Legal System for the First Time
Goldberg, Lena G.Case HBS-319029-EStarting at €8.20
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Employment Vignettes
Goldberg, Lena G.; Carr, Chad M.Case HBS-311021-EKnowledge and CommunicationSix vignettes drawn from decided cases explore legal and business issues in hiring, firing, promoting, and demoting employees, with an emphasis on protected classes, pretext, and anti-discrimination laws in the setting of start-ups and privately held compStarting at €8.20
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Goldman Sachs: A Bank for All Seasons (B)
Goldberg, Lena G.; Obenchain, TiffanyCase HBS-310056-EHaving taken steps to shore up investor confidence, during the turbulent fourth quarter of 2008, Goldman Sachs confronts the challenge of whether its business model will continue to be viable under radically altered market conditions and a new regulatory regime.Starting at €5.74
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Give Us a 'C'! Killing Knock-offs with Copyright
Goldberg, Lena G.Case HBS-318046-EVarsity Brands, the leading manufacturer of cheerleading uniforms in the U.S., obtained copyright protection for certain designs of stripes, chevrons, color blocks and lines on cheerleading uniforms. Star Athletica, a newcomer in the field, used those designs in its own uniforms and was promptly sued by Varsity for copyright infringement. Star countered that cheerleading uniforms were useful articles and, as such, were excluded from copyright pro...Starting at €8.20
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T. Rowe Price and the Dell Inc. MBO (A)
Goldberg, Lena G.Case HBS-317088-EMarketingT. Rowe Price's mutual funds, separate accounts, institutional investors and retirement accounts were in the aggregate Dell Inc.'s third largest shareholder in 2013 when Dell announced a management-led buy-out, or MBO, structured as a merger. In considering whether to vote for or oppose the transaction, Brian C. Rogers, chairman and chief investment officer at T. Rowe, and his team had to consider whether the price offered represented the fair va...Starting at €8.20
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Washout: The Founders' Tale and Investors' Tale
Goldberg, Lena G.; Carr, Chad M.Case HBS-311078-EThe competing narratives of the founders of Alantec, Inc. and the venture capitalists who funded the company are explored in the context of Kalashian v. Advent VI Ltd. a California Superior Court case. The founders of the company, which produced switches for computer networks, raised several rounds of financing from venture capital firms that ended up controlling the company's board. After the company continued to fall short of its sales projecti...Starting at €8.20
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Grefusa. Nota del Instructor
Llano Irusta, Miguel Angel; Rodríguez Bouzo, SilviaTeaching Note IIST-PINT-143Service and Operations ManagementTeaching Note del caso PI-143 “GEFRUSA”Starting at €0.00
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Parmareggio S.P.A.: El líder mundial del parmesano
Llano Irusta, Miguel Angel; Rodríguez Bouzo, SilviaCase IIST-PI-180Service and Operations ManagementParmareggio fue fundada en 1983. En 2004, el Consorcio Cooperativista Granterre, adquirió la totalidad del capital de la empresa, impulsando un cambio estratégico en la sociedad. En 2016 Parmareggio se había convertido en el líder indiscutible de la categStarting at €8.20
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Inés Rosales: Proceso de Innovación
Gómez Del Sol, Raimundo; Rodríguez Bouzo, SilviaCase IIST-PI-82Service and Operations ManagementEl caso plantea los esfuerzos de Innovación realizados por la nueva dirección de la empresa para transformar los ineficientes procesos de producción que existían en 1985, cuando fue adquirida por la propiedad actual, en un moderno sistema de operaciones con mayor capacidad de producción, una calidad garantizada y una productividad por persona cinco veces superior. Al mismo tiempo, la empresa ha preservado la esencia distintiva del producto manten...Starting at €8.20