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Boeing's e-Enabled Advantage, Teaching Note
Applegate, Lynda M.Teaching Note HBS-809083-EStrategyTeaching Note for [807011].Starting at €0.00
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Hero Baby Southern Europe
Gómez González, C.; García del Pueyo, J. L.Case IIST-mi-179-I-ITMarketingHero è un’azienda svizzera di prodotti alimentari fondata nel 1886 e nata come produttrice di marmellate. Nel 1985 entra nel settore dell’alimentazione infantile attraverso il mercato spagnolo. Il caso si concentra sull’unità di alimentazione infantile Hero Baby nei mercati spagnolo, italiano e portoghese. I dati economici sono diversi nonostante ci siano delle similitudini nei gusti, nelle tendenze dei consumatori e nella situazione sociodemogra...Starting at €8.20
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Joe Smith's Closing Analysis (C) (Spanish Version)
Applegate, Lynda M.; Khurana, RakeshCase HBS-813S04Knowledge and CommunicationComplementa el caso (A).Starting at €5.74
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Diario de Sevilla (C): Los pasos hacia la transformación digital
García del Pueyo, J. L.Case IIST-MI-225MarketingDiario de Sevilla es la principal cabecera del Grupo Joly, cuyo origen se remonta a 1867 en Cádiz. Este diario de información general, así como los otros 8 que el grupo tiene en Andalucía, han sufrido una fuerte transformación en su modelo de negocio como consecuencia de la eclosión digital y el profundo cambio que ha traído a los hábitos de información de los ciudadanos. En el caso se analizan los distintos pasos que la empresa ha dado en los úl...Starting at €5.74
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Transforming Arizona's Health Care System: Developing and Implementing the Health-e Connection Roadmap
Applegate, Lynda M.; Vinze, Ajay; Raghu, T.S.; Ipe, MinuCase HBS-808072-ELeadership and People ManagementThis case addresses the issues of leadership and change management in the process of transforming an industry through an innovative public-private partnership approach to policy making. In 2005, the Governor of Arizona issued an Executive Order to create a roadmap for the state to achieve statewide electronic health data exchange between various entities in the health care delivery system. The Roadmap development project, a key initiative for Ari...Starting at €8.20
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Hero Baby Southern Europe
Gómez González, C.; García del Pueyo, J. L.Case IIST-MI-179-E-EMarketingHero is a Swiss multinational with a history of over a hundred years. Although the company traditionally manufactured jams, it entered the infant feeding market in 1985 when it carried out a test that began in Spain. Hero has three major international divisions: jams, cereals, and baby food. However, this case focuses on the infant food division, called Hero Baby, and more specifically on the three markets of the Southern European division: Spain...Starting at €8.20
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IBM's Decade of Transformation: Uniting Vision and Values (Spanish Version)
Applegate, Lynda M.; Austin, Robert D.; Heckscher, Charles C.; Michael, Boniface; Collins, ElizabethCase HBS-811S18Leadership and People ManagementComplementa el caso (A). Un resumen no está disponible para este producto.Starting at €8.20
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Hero Baby Southern Europe. Teaching Note
Gómez González, C.; García del Pueyo, J. L.Technical Note IIST-MITN-179-E-EMarketingHero is a Swiss multinational with a history of over a hundred years. Although the company traditionally manufactured jams, it entered the infant feeding market in 1985 when it carried out a test that began in Spain. Hero has three major international divisions: jams, cereals, and baby food. However, this case focuses on the infant food division, called Hero Baby, and more specifically on the three markets of the Southern European division: Spain...Starting at €8.20
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AEEC: Building Ecosystem Partnerships for Digital Transformation
Applegate, Lynda M.; Short, James E.Case HBS-324027-EKnowledge and CommunicationStarting at €8.20
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Hero Baby Southern Europe. Nota del instructor
Gómez González, C.; García del Pueyo, J. L.Teaching Note IIST-MITN-179MarketingNota del instructor del caso MITN-179Starting at €0.00