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eBay, Inc. (B) (Spanish Version)
Bradley, Stephen P.; Sullivan, Erin E.Case HBS-702S04Strategydesarrollo actualizaciones en eBay, Inc. a través de junio de 2002.Starting at €5.74
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Fernández-Vega Eye Institute - Teaching Note
Serrano, Alejandro; Moscoso, PhilipTeaching Note PT-64-EInnovation and Change, Service and Operations ManagementThis teaching note is designed for the case study P 1137 E, "Fernández-Vega Eye Institute." It proposes assignment questions for case preparation, guidelines for case analysis, and a teaching plan and board plan for class.Starting at €0.00
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Book Publishing in 2010
Bradley, Stephen P.; Bartlett, NancyCase HBS-711419-EStrategyLegacy book publishers wrangled with ebook retailers over royalty rates, release strategy, and distribution rights as customer demand for cheaper ebooks eroded publishers' profitable print formats. E-readers like Kindle, as well as Apple's iPad that invigorated the digital book market is discussed. Also includes a general overview of book publishing including the K-12 and College market.Starting at €8.20
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Beyond 20/20: The model of the Fernández-Vega Eye Institute
Serrano, Alejandro; Moscoso, PhilipCase OIT-26-EInnovation and Change, Service and Operations ManagementThe Fernández-Vega Eye Institute in Oviedo, Asturias, is possibly the most famous clinic in Spain in its specialty. It is not only notable for its high medical quality; the clinic has also optimized its provision of services using business criteria with the aim of improving the customer experience. Faced with a growing demand for its medical services, the institute's management has to decide between a series of specific options for increasing the...Starting at €8.20
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eBAY Spain and its User Community
Moscoso, Philip; Lago, AlejandroCase P-1079-EInformation Technologies, Service and Operations ManagementThe case focuses on how eBay gets its user community involved in all its business activities, from strategic decision making to operations. To do this it has developed a number of very sophisticated communication tools. Specifically, the case discusses certain adjustments in the listing fees and sales commissions, and how to improve the detection of fake products.Starting at €8.20
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Fundación "La Caixa": exposiciones de arte
Moscoso, PhilipCase P-1103Service and Operations ManagementCon un presupuesto de 500 millones de euros en 2009, la Fundación "la Caixa" es la tercera fundación privada más grande de Europa. A través de ella, la caja de ahorros "la Caixa" gestiona su Obra Social. El objetivo fundacional de la Fundación es financiar e impulsar actividades de carácter social, educativo, cultural y científico. El presente caso se centra en la vertiente cultural e ilustra la producción de exposiciones de arte por parte de la ...Starting at €8.20
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Retail Shopping in 2007: The Net versus the Mall
Bradley, Stephen P.Case HBS-707566-EStrategyProvides an overview of the retail sector within the United States as online shopping captures an increased percentage of consumer spending. The role of enabling technologies and applications, including comparison shopping sites and recommendation systems, are covered. Additionally, the strategies, specifically the evolution of multi-channeling retail, are discussed.Starting at €8.20
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eBay España y su comunidad de usuarios
Moscoso, Philip; Lago, AlejandroCase P-1079Information Technologies, Service and Operations ManagementEl caso se centra en cómo eBay involucra a su comunidad de usuarios en todas sus actividades de negocio, desde la toma de decisiones estratégicas hasta la propia operativa. Para ello ha desarrollado una serie de instrumentos de comunicación muy sofisticados. Concretamente, el caso plantea ajustes en los precios de inserción y las comisiones de venta, así cómo mejorar la detección de productos falsos en la plataforma.Starting at €8.20
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eBay, Inc. (Spanish Version)
Bradley, Stephen P.; Porter, KelleyCase HBS-706S26StrategyeBay era más grande y más popular comunidad de intercambio de persona a persona del mundo en Internet. A principios de 1999, la empresa estaba haciendo muy bien y parecía haber resuelto muchos de sus problemas iniciales. Sin embargo, el 30 de marzo de 1999, Amazon.com anunció que estaba entrando en la arena de subastas en línea. Esta poderosa empresa podría llegar a ser más fuerte competidor de eBay hasta la fecha.Starting at €8.20
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Procurement and Outsourcing
Moscoso, Philip; Lago, AlejandroTechnical Note PN-499-EService and Operations Management, StrategyEvery firm at some point is faced with a fundamental question: What resources and which activities in the value chain should be supplied in-house? In short, it is the well-known dilemma of "make or buy." This note presents managers with a summary of the keys and opportunities of outsourcing and procurement in order to help them transform these activities into sources of competitive advantage for their companies.Starting at €8.20