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Flipkart (B): The Ongoing Battle for India's E-Commerce Market
Gupta, Sunil; Narayandas, Das; Tahilyani, RachnaCase HBS-518097-EMarketingIn 2017, both Flipkart and Amazon claimed leadership position in India's recently concluded key annual festive season sale, but it was too early to declare victory. Amazon continues to invest heavily in India. Competition from newer players is increasing. Media reports hint that Reliance Industries, a large Indian conglomerate, is planning to extend its e-commerce offering beyond fashion to electronics, mobile phones and even groceries. As th...Starting at €5.74
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Disney (C): The Mouse in Times Square
Wheeler, Michael A.; Levenson, Georgia; Dretler, Thomas D.Case HBS-898020-EStrategyDisney's first foray into an urban environment, is the restoration and development of the landmark New Amsterdam Theater in New York's Times Square. Disney must negotiate with the city, state, and various nonprofit organizations focused on the redevelopment of Times Square.Starting at €5.74
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Disney (A), (B), (C), and (D), Teaching Note
Wheeler, Michael A.; Levenson, GeorgiaTeaching Note HBS-898022-EStrategyTeaching Note for (9-898-018), (9-898-019), (9-898-020), and (9-898-021).Starting at €0.00
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ADR Choices
Wheeler, Michael A.; Sebenius, James K.; Aaron, Marjorie CCase HBS-908040-ESix different business disputes, all in the shadow of pending litigation, are described. Students are asked to recommend the appropriate method of dispute resolution (mediation, arbitration, mini-trial, etc.) for each one, depending on the circumstances, especially to assess likely barriers to unassisted negotiation.Starting at €8.20
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Hewlett Packard. Organización de sistemas informáticos: la venta a clientes corporativos
Narayandas, Das; Dudley, Robert C.Case HBS-502S17MarketingA finales de 1996, Manuel Díaz, jefe de ventas mundiales para el ordenador Organización de Sistemas (HP) de Hewlett-Packard (OSC), está revisando los resultados de una auditoría del enfoque de gestión de clientes empresariales de HP con el objetivo de identificar oportunidades de organización que podrían ofrecer el mercado y HP la siguiente ola de crecimiento al tiempo que reduce aún más los costos de ventas y soporte. enfoque de gestión de clien...Starting at €8.20
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Disney (D): The Mouse in Times Square
Wheeler, Michael A.; Levenson, Georgia; Dretler, Thomas D.Case HBS-898021-EStrategySupplements the (C) case.Starting at €5.74
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Educating the Next Generation of Leaders
Moldoveanu, Mihnea C.; Narayandas, Das; Hoffman, Reid; Yeh, Chris; Casnocha, BenArticle HBS-R1902B-EThe Spotlight feature, "The Future of Leadership Development," suggests that traditional executive education programs are no longer sufficient or cost-effective for teaching the technical, relational, and communication skills that today's business leaders need. Organizations and individuals alike will benefit by embracing the "personal learning cloud"--the vast array of online courses, interactive platforms, and instructional software tools that ...Starting at €8.20
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SAP: Branding in the Digital Age
Narayandas, Das; Migdal, AmramCase HBS-518058-EMarketingBy 2017, digital, social, and mobile technologies were rapidly changing the way many of SAP's traditional customers did business over the last decade. In response to this trend, SAP had acquired companies with capabilities in e-commerce, human capital, workforce management, travel and expense management, and other areas. No longer able to rely on a single contact point through customers' IT departments, SAP's salesforce now had to target a variet...Starting at €8.20
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Vita: Cosmetics in the Nordics
Narayandas, Das; Palepu, Krishna G.; Herman, KerryCase HBS-516013-EVita is a Norwegian cosmetics retailer owned by FSN Capital, a Scandinavian private equity company. The company has a strong market position in Norway. The case focuses on two strategic issues: how to develop an e-commerce strategy to supplement the company's traditional retail strategy, and how best to grow the company in Sweden. While both of these are potentially important future growth drivers, they also entail large investments in new capabi...Starting at €8.20
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Flipkart: Transitioning to a Marketplace Model, Teaching Note
Gupta, Sunil; Narayandas, DasTeaching Note HBS-516095-EMarketingTeaching note for case 516017. In 2015, Sachin and Binny Bansal, co-founders of India's largest e-tailer, Flipkart, announced that the company would switch to a marketplace model and move its logistics arm into a separate company. At the time of the announcement, Snapdeal already claimed to be India's largest marketplace, and Amazon and other deep-pocket traditional retail giants like Reliance, Future Group, and Tata left no stone unturned to ca...Starting at €0.00