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La Industria de la Música e Internet
Anand, Bharat N.; Cantillon, Estelle S.Case HBS-715S24StrategyDiscute el impacto de Internet en la industria de la música desde 1990 hasta 2003. discute la tecnología, nuevos modelos de negocio, y las discográficas se mueve. Proporciona los antecedentes necesarios para discutir estos asuntos, así como para evaluar las estrategias de las cinco principales compañías discográficas - Sony, BMG, Warner, EMI y Universal. Termina con la cuestión de si la industria de la música sobrevivirá y con argumentos de ambos...Starting at €8.20
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The Random House Response to the Kindle
Anand, Bharat N.; Olson, Peter W.Case HBS-710444-EStrategyIn early 2010, e-readers like Amazon's Kindle, and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like Random House respond to these trends?Starting at €8.20
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eReading: Amazon's Kindle
Anand, Bharat N.; Olson, Peter W.; Tripsas, MaryCase HBS-709486-EStrategyIn November 2007, Amazon introduced the Kindle, the first electronic reader with wireless functionality. The case describes the launch of the Kindle and provides information on representative players in the industry (or broader ecosystem) who are likely to be affected, and react: including Penguin (the leading educational publisher), Barnes & Noble (the largest bricks-&-mortar retailer), Apple and Sony (as manufacturers of competing devices), Goo...Starting at €8.20
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The Economist
Oberholzer-Gee, Felix; Anand, Bharat N.; Gomez, LizzieCase HBS-710441-EStrategyIn 2009 the Economist continued to experience impressive growth and operating margins while many of its peers reeled from both a cyclical downturn and structural threats to print publishing. The case describes the history, organization, and business model of the Economist, and describes three issues confronting Andrew Rashbass, the group's chief executive: first, reevaluating the magazine's digital strategy; second, preparing for e-readers; and, ...Starting at €8.20
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Mate1.com: Digital Dating Dilemma
Derrick Neufeld; Charles Wasserman; Dharsana Vijayaratnam; Thomas Yuk; Sharon Bir; Deb ElkinkCase IVEY-9B17E015-EEntrepreneurship, Information TechnologiesIn 2017, a successful online dating company, Mate1.com, based in Montreal, was pursuing a two-year goal of increasing revenue by 50 per cent and net operating margin by 15 per cent. However, its ambitions were being hampered by unavoidably high advertising costs, an inadequate reporting system, and a maturing industry life cycle. Should the firm explore new business models and consider acquiring a competitor—or was it time to divest and sell the ...Starting at €8.20
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Furniture Bank: Entrepreneurial Growth in the Social Sector
Derrick Neufeld; Yasser RahrovaniCase IVEY-9B16E040-EEntrepreneurship, Information TechnologiesIn 2015, the executive director of Furniture Bank had successfully managed the Toronto social-service agency by turning a $300,000 net loss two years prior into a $100,000 net income. He had employed a variety of strategies and information technologies to integrate and rationalize business processes that resulted in significant productivity and performance improvements. However, Furniture Bank, which collected unneeded furnishings from donors and...Starting at €8.20
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Mafiaboy
Derrick NeufeldCase IVEY-9B10E020-EInformation TechnologiesThis case opens with a fictitious yet common situation of a corporate executive who is uncertain how to respond to a distributed denial of service (DDoS) attack. It provides some anecdotes and statistics relating to DDoS attacks, and then briefly tells the story of Michael Calce, nicknamed Mafiaboy, who as a young teen effectively launched attacks that shut down companies such as Amazon, CNN, Dell, eBay and Yahoo! The basic DDoS process is explai...Starting at €8.20
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Mustang Music (A)
Derrick NeufeldCase IVEY-9B10E009-ECorporate Governance, EntrepreneurshipMustang Music (A) and (B) cases introduces students to data modeling, database implementation and database querying.Starting at €8.20
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Mustang Music (B)
Derrick NeufeldCase IVEY-9B10E010-ECorporate Governance, EntrepreneurshipThis supplement to Mustang Music (A), product #9B10E009, introduces students to data modeling, database implementation and database querying.Starting at €5.74
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CAA Roadside APP
Derrick NeufeldCase IVEY-9B10E022-EInformation TechnologiesThis case describes a real scenario in which an elderly couple's vehicle is stranded in a remote location, causing emergency services to be dispatched at significant effort and cost, whereas an inexpensive tow truck dispatch would have completely resolved the problem. To prevent these kinds of false alarm situations, the Canadian Automobile Association (CAA) has developed a free iPhone application called CAA Roadside, which takes advantage of loc...Starting at €8.20