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Disney (C): The Mouse in Times Square
Wheeler, Michael A.; Levenson, Georgia; Dretler, Thomas D.Case HBS-898020-EStrategyDisney's first foray into an urban environment, is the restoration and development of the landmark New Amsterdam Theater in New York's Times Square. Disney must negotiate with the city, state, and various nonprofit organizations focused on the redevelopment of Times Square.Starting at €5.74
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Disney (A), (B), (C), and (D), Teaching Note
Wheeler, Michael A.; Levenson, GeorgiaTeaching Note HBS-898022-EStrategyTeaching Note for (9-898-018), (9-898-019), (9-898-020), and (9-898-021).Starting at €0.00
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Black & Decker Corporation (C): Resultados de la "Operación impacto repentino", 1992-1994
Dolan, Robert J.Case HBS-507S18MarketingSe describen los resultados iniciales de la estrategia de Negro & Decker en los Estados Unidos.Starting at €5.74
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Disney (D): The Mouse in Times Square
Wheeler, Michael A.; Levenson, Georgia; Dretler, Thomas D.Case HBS-898021-EStrategySupplements the (C) case.Starting at €5.74