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Turnaround to Growth (Spanish version)
Applegate, Lynda M.; Collins, ElizabethCase HBS-810S22Leadership and People ManagementDescribes IBM's decade of transformation. Provides background on the company's history and the factors that led to its near death in the early 1990s and to its remarkable turnaround during Lou Gerstner's reign as CEO. A rewritten version of an earlier case.Starting at €8.20
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When Everything Isn't Half Enough (HBR Case Study and Commentary)
Wetlaufer, Suzy; Hallowell, Edward M.; Neely, Scott; Hollands, Jean; Kets de Vries, Manfred F.R.Article HBS-R00211-ELeadership and People ManagementNorman Spencer, who grew up poor, worked for two decades to make his investment firm successful and his family wealthy. The company he founded, Arrowhead, is now known on Wall Street as a top-notch boutique firm with $25 billion in assets under management. His family has a mansion in San Francisco and a "cottage" in Nantucket. His 17-year-old daughter drives a BMW, his 13-year-old son takes flying lessons in his own plane, and his wife has a pers...Starting at €8.20
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LeapFrog Enterprises
Applegate, Lynda M.; Collins, ElizabethCase HBS-808109-EEntrepreneurshipExplores the success factors leading to the company's rise to the number three ranking in the aggressively competitive toy industry. LeapFrog has made the strategic decision to expand beyond the toy industry and enter the educational technology and services industry. While leveraging core capabilities and product platforms, this new industry requires that executives define a new business model. Senior executives face a number of challenges in imp...Starting at €8.20
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What's Stifling the Creativity at CoolBurst? (HBR Case Study and Commentary)
Wetlaufer, Suzy; Barker, Paul; Kets de Vries, Manfred F.R.; Jones, Gareth; McFadzean, Elspeth; Amabile, Teresa M.Article HBS-97511-ELeadership and People ManagementThis fictitious case study explores the challenges facing CoolBurst, a Miami-based fruit-juice company. For over a decade, CoolBurst had ruled the market in the Southeast. Why, then, are its annual revenues stuck at $30 million, and why have profits been stagnant for four years straight? CoolBurst's new CEO, Luisa Reboredo, knows that the company's survival--and her own--depend on the answers. Reboredo has succeeded former utilitarian CEO Garth L...Starting at €8.20
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IBM's Decade of Transformation: Uniting Vision and Values (Spanish Version)
Applegate, Lynda M.; Austin, Robert D.; Heckscher, Charles C.; Michael, Boniface; Collins, ElizabethCase HBS-811S18Leadership and People ManagementComplementa el caso (A). Un resumen no está disponible para este producto.Starting at €8.20