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Financial Impact of Nuclear Power Plants: FirstEnergy and Davis-Besse
Allen, Brandt R.; Simko, Paul J.; Cross, TomCase DARDEN-C-2232-EAccounting and ControlIn March 2002, during a scheduled refueling outage, workers at FirstEnergy's Davis-Besse nuclear power plant found a football-sized hole in the reactor head caused by boric acid corrosion. Redundant shielding prevented any radiation leakage, but FirstEnergy projected the outage would last two to three months and cost from $15 million to $30 million. Instead, the outage lasted 26 months and cost $588.9 million. Students will learn the financial i...Starting at €8.20
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Caso de estudio: camino rápido al fracaso
Cross, TomArticle HBS-R1104NService and Operations ManagementCuando un conjunto de brazos robóticos gigantes desarrollado para la Estación Espacial Internacional se rompe durante una crisis, director del proyecto Samantha Van Sant encuentra a sí misma en el banquillo. Hizo su comprometen la calidad del equipo empujando los contratistas demasiado duro con la velocidad? ¿Cómo puede evitar futuros contratiempos-deben el acuerdo con los contratistas ser renegociados para incluir diferentes incentivos o más gar...Starting at €8.20
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Eagle Industries: Office Supplies Sourcing - Teaching Note
Cross, TomTeaching Note DARDEN-OM-1181TN-EService and Operations ManagementTeaching note for product OM-1181Starting at €0.00
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The F/A-18 F404 Engine: Getting Lean (A) and (B) - Teaching Note
Brownlee, E. Richard II; Cross, Tom; Osterhoudt, Robert; Jaynes, C. J.; Pottinger, JeffTeaching Note DARDEN-C-2268TN-EAccounting and ControlTeaching note for product C-2268Starting at €0.00
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The Evolution of Selling
Cross, TomTechnical Note DARDEN-M-0811-EMarketingAppropriate for marketing classes. This note follows the evolution of selling starting with the skills set forth by Dale Carnigie in the 1950s through the 1970s followed by consultive selling in the 1980s and 1990s and the value-added selling of the 21st century.Starting at €8.20
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Role Plays-MiniCase Simulations-Interpersonal Relations
Cross, TomCase DARDEN-OB-0917-ELeadership and People ManagementIn this case, there are six short scenarios depicting a leader who needs to function in the role of mentor or coach to a junior employee. Students are assigned scenarios and engage in role play with a class mate. Each two-member team is assigned one mini-simulation with one member of the team simulating the employee and the other simulating the manager.Starting at €8.20
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Navy Marine Corps Intranet (NMCI): 2007 Update
Cross, TomCase DARDEN-C-2270-EAccounting and ControlIn 2007 it was six years since NMCI had been launched as the largest intranet system ever with more than 650,000 users. This update provides a summary of the problems and issues raised by GAO in its December 2006 report, "DoD Needs to Ensure That Navy Marine Corps Intranet Program Is Meeting Goals and Satisfying Customers." For background, see Babson case BEE SP0805.Starting at €8.20
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This Office Is Jinxed (B)
Cross, TomCase DARDEN-OB-0926-ELeadership and People ManagementThe pricing task force organized by Tom Jordan in the (A) case, UVA-OB-0925, recognized the opportunity to adopt a new price strategy and become the price leader. It decides to use ABC SKU categorization to manage pricing. Many executives in his office-products company thought it was an insane strategy and would destroy the business. But within six months, the company met its profit objective, every competitor matched the higher prices, and the c...Starting at €5.74
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Office Depot E-Business (Abridged)
Venkataraman, S.; Bodily, Samuel E.; Cross, Tom; Chatterjee, SayanCase DARDEN-BP-0524-ECorporate GovernanceThis case is an excellent illustration of offline/online integration. Office Depot used its supply chain, systems integration, and existing offline channel strengths to overcome competitive online threats from pure Internet players and other office-products-category players. Students get to consider the critical strategic options for overall strategy, pricing, product line, promotion, and business integration.Starting at €8.20
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Smoke and Mirrors (A)
Cross, TomCase DARDEN-OB-0948-ELeadership and People ManagementThe CEO of Exhaust Tech, the worldwide leader in exhaust systems, has directed the newly appointed head of marketing to advertise and market a new product that is less expensive to manufacture but has no real consumer benefits other than the lifetime guarantee that no longer offers any competitive differentiation. The head of marketing prefers another product and feels he is being pressured into inventing something out of nothing to launch this n...Starting at €8.20