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Learning Launches: Growth Results from Experimental Learning
Hess, Edward D.; Liedtka, Jeanne M.Technical Note DARDEN-S-0198-EStrategyIn this note, the author discusses how research shows that consistent growth companies engage in growth experiments or tests to gather better data to be used in determining which growth ideas are worth investing in. A Learning Launch is described as a process that can be used to do those growth experiments. Students will be shown that by doing Learning Launches, a business can evaluate many growth ideas quickly and cheaply, allowing it to gain be...Starting at €8.20
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How Humility Can Outsmart the Smart Machines
Hess, Edward D.Article ART-3098-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementMost of us think we're pretty smart, or we wouldn't be in our current executive position. But the kind of thinking that got you where you are today will not be enough to keep you there in the Smart Machine Age -- a new era in which technology will, in many cases, be smarter than humans. Staying ahead of tech and an increasingly competitive job market requires that we shed outdated mentalities and behaviors, embracing instead what the author calls...Starting at €8.20
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Olympus (A), Teaching Note
Lorsch, Jay W.; Srinivasan, SurajTeaching Note HBS-114072-ELeadership and People ManagementTeaching Note for 413040. As 2012 approached the woes of the financial crisis seemed to be fading, companies were resuming business as usual and some of the scrutiny on corporate governance practices began to recede as well. That is until another major financial scandal emerged in Japan in the fall of 2011. It was slowly revealed that the 92-year-old camera and medical photo-imaging company, Olympus, had been hiding its losses for more than a dec...Starting at €0.00
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Olympus (A)
Lorsch, Jay W.; Srinivasan, Suraj; Durante, KathleenCase HBS-413040-ELeadership and People ManagementAs 2012 approached the woes of the financial crisis seemed to be fading, companies were resuming business as usual and some of the scrutiny on corporate governance practices began to recede as well. That is until another major financial scandal emerged in Japan in the fall of 2011. It was slowly revealed that the 92-year-old camera and medical photo-imaging company, Olympus, had been hiding its losses for more than a decade - to the tune of $1.7 ...Starting at €8.20
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Darby's Investment in Sirma: Professionalizing an Entrepreneurial Firm
Srinivasan, Suraj; Kuzucu, ErenCase HBS-117033-EAccounting and ControlIn March 2010, Burak Dalg n (HBS MBA 2004) led private equity firm Darby's investment in S rma, a local Turkish water and beverage company. S rma was owned and managed by members of two Turkish business families. The existing management, while being highly entrepreneurial, had paid less attention to managing the company in a professional manner, leading to a highly leveraged balance sheet and a significant need for financing. After the investm...Starting at €8.20
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3 Fellers Bakery
Hess, Edward D.Case DARDEN-ENT-0137-EEntrepreneurshipThis case could be used in entrepreneurship, strategy, and small-business courses. It presents classic issues regarding successful start-ups such as how to choose from a multitude of growth opportunities; how to pace growth so as not to dilute quality control and financial risk tolerance; and how to choose a strategic focus.Starting at €8.20
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Valley-Wide Health Systems, Inc.
Hess, Edward D.Case DARDEN-ENT-0145-EEntrepreneurshipCould be used in entrepreneurship business strategy courses. This is a social entrepreneurship case that demonstrates the application of business best practices to a large rural community health organization. The case raises issues regarding growth/expansion and examines the conflict between the mission and strategic focus, asking the question: What are business model limits to "doing good?"Starting at €8.20
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Eyebobs Eyewear, Inc.
Hess, Edward D.; Glinska, GosiaCase DARDEN-ENT-0139-EEntrepreneurshipThis case could be used in entrepreneurship and managing a small business courses. It describes how an entrepreneur grows her innovative idea into a successful business while managing the associated risks, pace, financing, channels of distribution, quality of manufacturing, and customer concentration. The case shows how a business grown at a slower-than-usual pace was able to survive the risks.Starting at €8.20
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Octane Fitness, Inc.: The Power of Focus
Hess, Edward D.; Glinska, GosiaCase DARDEN-ENT-0141-EEntrepreneurshipThis case could be used in entrepreneurship and strategy courses. It's the story of two men, already working in the physical-fitness-equipment industry, who build their own business designing and producing high-quality fitness equipment. The power of planning, strategic focus, disciplined adherence to core competencies, outsourcing, and aligning HR policies and rewards with the strategic focus are illustrated in the case.Starting at €8.20
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Designing Learning Launches
Liedtka, Jeanne M.; Hess, Edward D.Technical Note DARDEN-BP-0529-ECorporate GovernanceThis note lays out in detail a technique, the learning launch, for generating increased revenues through conducting small experiments in the marketplace. A learning launch is a process for testing and improving (or abandoning) a new business idea quickly and inexpensively. Although the process involves selling a new product or service to a customer or group of customers, a learning launch is not a traditional new-product rollout. Instead, it is a...Starting at €8.20