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Best Buy: Investing in Language Learning
Eades, Kenneth M.; Dickey, Keith; Ledesma, Jordhy; Frazier, Jennifer; Sider, Duane; Johnson, MelissaCase DARDEN-F-1669-EFinanceAfter observing customer interactions in a Best Buy in Dallas, the regional HR manager considers training sales representatives in a second language. Considering that the store's regional customer base ranges between 13% and 30% Latino, she believes it may be a prudent option and immediately thinks of Rosetta Stone software as a cost-effective approach. Yet she still must translate her instincts into a quantifiable, tangible return on investment...Starting at €8.20
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Horizon Lines, Inc. - Teaching Note
Eades, Kenneth M.; Hake, DanielTeaching Note DARDEN-F-1668TN-EFinanceTeaching note for product F-1668Starting at €0.00
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Aurora Textile Company - Teaching Note
Eades, Kenneth M.; Doe, LucasTeaching Note DARDEN-F-1536TN-EFinanceTeaching note for product F-1536Starting at €0.00
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Dominion Resources: Cove Point - Teaching Note
Eades, Kenneth M.Teaching Note DARDEN-F-1740TN-EFinanceTeaching note for product F-1740Starting at €0.00
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Imation Corp.: An Activist Proxy Battle (A) and (B) - Teaching Note
Eades, Kenneth M.Teaching Note DARDEN-F-1841TN-EFinanceTeaching note for product F-1841Starting at €0.00
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Horizon Lines, Inc.
Eades, Kenneth M.; Hake, DanielCase DARDEN-F-1668-EFinanceIt is recommended that this case be taught either just before or just after another Chapter 11 case. Students must to decide whether Horizon Lines should seek Chapter 11 protection or attempt a voluntary financial restructuring. Students have a wide range of financial restructuring alternatives to consider that should give them an appreciation of the advantages and disadvantages faced by a firm choosing to use the bankruptcy court. The case also ...Starting at €8.20
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In Sickness and in Health (A)
Eades, Kenneth M.; Fairchild, Gregory B.; Sinclair, SafiyaCase DARDEN-F-1917-EFinanceCameron Harding has just opened his own business, and needs to get health insurance for himself and his fiancée, Audra. They are looking for a plan that will best meet their needs, but Harding knows little about the world of health insurance. Luckily, Harding’s uncle, a senior salesman at a large pharmaceutical firm, is happy to offer advice and talk Harding through the process of choosing insurance. This case set walks students through choosing ...Starting at €8.20
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Castillo de Canena
Villafuerte Martin, Antonio; González Dugo, MercedesCase IIST-MI-143MarketingEn octubre de 2015, Castillo de Canena obtenía la mención como "La Mejor Compañía Oleícola del Mundo". Presente en más de 46 países, había roto con los esquemas tradicionales de pensamiento en el sector olivarero español, que se centraban, sobre todo, en el volumen. Sin embargo, los propietarios y gestores de la empresa esperan crecer más rápido tanto en ventas como, especialmente, en rentabilidad, sin perderé la esencia de la marca. Además, acab...Starting at €8.20
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Ozoaqua (A)
González Dugo, Mercedes; Villafuerte Martin, AntonioCase IIST-MI-216MarketingSe situa en 2017, cuando Fernando País, uno de los socios de Laboratorios Ozoaqua, una pequeña empresa farmacéutica gallega que estaba pasando por serias dificultades comerciales y financieras, debía decidir si seguir adelante con la adquisición de una participación adicional en la empresa que le daría la mayoría del capital o, por el contrario, salir de la empresa.Starting at €8.20
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Ozoaqua (B)
González Dugo, Mercedes; Villafuerte Martin, AntonioCase IIST-MI-217MarketingEn julio de 2020, Ozoaqua presentaba una situación económica y comercial muy diferente, gracias a las decisiones que Fernando País había tomado tras hacerse con la mayoría del capital en diciembre de 2017. Sin embargo, como CEO y principal accionista de la empresa, estaba convencido de que había llegado el momento de imprimir un nuevo impulso al negocio, no sólo en facturación sino también y especialmente en rentabilidad. Además, debían hacer fre...Starting at €5.74