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The Procter & Gamble Company: Investment in Crest Whitestrips Advanced Seal
Schill, Michael J.; Lentz, DanielCase DARDEN-F-1670-EFinanceA financial analyst for Procter & Gamble must report on the prospects and implications of a new teeth-whitening product. Beyond a realistic profit-and-loss forecast and baseline net present value, he must determine which pricing and marketing strategy is most likely to maximize value for shareholders.Starting at €8.20
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The Procter & Gamble Company: Investment in Crest Whitestrips Advanced Seal - Teaching Note
Schill, Michael J.Teaching Note DARDEN-F-1670TN-EFinanceTeaching note for product F-1670Starting at €0.00
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Shamrock Capital: Pricing the Masters of Taylor Swift
Schill, Michael J.Case DARDEN-F-2050-EFinanceThis case examines the 2020 pricing decision for the master recordings of Taylor Swift’s first six albums in consideration of a sale of the recordings by music executive Scooter Braun to Shamrock Capital (Shamrock), an investment company owned by the Roy E. Disney family. Swift, the most listened-to musician in the world, had expressed displeasure with Braun’s ownership of her masters and a desire to own the recordings herself—even threatening to...Starting at €8.20
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Commonwealth Bank of Australia: Unbanklike Experimentation
Buell, Ryan W.; John, Leslie K.Case HBS-619018-EService and Operations ManagementIn August 2017, Commonwealth Bank of Australia was looking for ways to differentiate itself from competing banks, and was also trying to improve the financial wellbeing of its customers. One domain where this was particularly relevant was in its bank-issued credit card business, where customers routinely selected cards that although profitable for the bank could be a poor fit for customers' needs - leading to low satisfaction scores, cancellation...Starting at €8.20
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Babcom: Opening Doors
Buell, Ryan W.; Margolis, Joshua D.; Eiran, MargotCase HBS-418026-ELeadership and People ManagementStarting at €8.20
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Operational Transparency
Buell, Ryan W.Article HBS-R1902H-EService and Operations ManagementConventional wisdom holds that the more contact an operation has with its customers, the less efficiently it will run. But when customers are partitioned away from the operation, they are less likely to fully understand and appreciate the work going on behind the scenes, causing them to place a lower value on the product or service being offered. To address this problem, managers should experiment with operational transparency--the deliberate des...Starting at €8.20
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Managing Service Operations
Buell, Ryan W.Teaching Note HBS-620090-EService and Operations ManagementStarting at €0.00
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Customer Compatibility Exercise, Teaching Note
Buell, Ryan W.Teaching Note HBS-620078-EService and Operations ManagementTeaching note for case 616043.Starting at €0.00
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Transforming Customer Engagement in Service Operations
Buell, Ryan W.Teaching Note HBS-620089-EService and Operations ManagementStarting at €0.00
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Babcom: Opening Doors, Teaching Note
Buell, Ryan W.; Margolis, Joshua D.Teaching Note HBS-620088-ELeadership and People ManagementTeaching note for case 418026.Starting at €0.00