This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
The Procter & Gamble Company: Investment in Crest Whitestrips Advanced Seal
Schill, Michael J.; Lentz, DanielCase DARDEN-F-1670-EFinanceA financial analyst for Procter & Gamble must report on the prospects and implications of a new teeth-whitening product. Beyond a realistic profit-and-loss forecast and baseline net present value, he must determine which pricing and marketing strategy is most likely to maximize value for shareholders.Starting at €8.20
-
The Procter & Gamble Company: Investment in Crest Whitestrips Advanced Seal - Teaching Note
Schill, Michael J.Teaching Note DARDEN-F-1670TN-EFinanceTeaching note for product F-1670Starting at €0.00
-
Tracy Chan: “We Need to Talk”
Jana Seijts; Paul BigusCase IVEY-9B11C017-ELeadership and People ManagementTracy Chan, managing director of the Student Learning and Writing Services (SLWS) at St. Charles University in Calgary, Alberta, was faced with a difficult situation. Her newest employee, Michael Hinske, had just e-mailed her a list of faculty members he had contacted to educate on the SLWS writing program offered to graduate students. Chan quickly noticed that the faculty names were of individuals who had already been contacted. There was no ind...Starting at €8.20
-
Shamrock Capital: Pricing the Masters of Taylor Swift
Schill, Michael J.Case DARDEN-F-2050-EFinanceThis case examines the 2020 pricing decision for the master recordings of Taylor Swift’s first six albums in consideration of a sale of the recordings by music executive Scooter Braun to Shamrock Capital (Shamrock), an investment company owned by the Roy E. Disney family. Swift, the most listened-to musician in the world, had expressed displeasure with Braun’s ownership of her masters and a desire to own the recordings herself—even threatening to...Starting at €8.20
-
FROGBOX
Michael Valente; Paul BigusCase IVEY-9B13M037-EEntrepreneurship, StrategyThe co-founder and president of an environmentally friendly moving supply company faces the challenge of expanding his company’s brand. The company, which provides plastic, reusable moving bins and other moving supplies, has branded itself as providing a convenient, affordable and eco-friendly alternative to cardboard moving boxes. The company can expand by setting up additional corporate stores or by selling individual franchises. The co-founder...Starting at €8.20
-
Toyota: Accelerator Pedal Recall (B)
Jana Seijts; Paul BigusCase IVEY-9B11M078-ELeadership and People Management, Marketing, StrategyThis case is a supplement to Toyota: Accelerator Pedal Recall (A).Starting at €5.74
-
Research in Motion: Blackberry Blackout (B)
Jana Seijts; Paul BigusCase IVEY-9B12M045-ELeadership and People Management, Marketing, StrategyThis case is a supplement to Research in Motion: Blackberry Blackout (A).Starting at €5.74
-
Ontario Place Revitalization
Mary Gillett; Paul BigusCase IVEY-9B12M087-EStrategyIn 2012, the Ontario provincial government announced that after 41 years in operation, the iconic Toronto tourist attraction Ontario Place would be shut down. The immediate closing would save the province and tax payers an estimated $20 million a year and eliminate at least 48 full-time jobs and 600 summer positions in the process. Ontario Place attendance had dropped sharply from an average of three million visitors during the early 1980's, to j...Starting at €8.20
-
Qantas Airlines: Twitter Nosedive
Jana Seijts; Paul BigusCase IVEY-9B12M110-EStrategyThe executive of Government and Corporate Affairs at Qantas Airlines faced a communication situation that was spiralling out of control. Qantas had launched a contest through the social media service Twitter, asking participants to use Twitter to describe their “dream luxury inflight experience.” However, the competition dissolved as thousands of people used the opportunity to express negative comments about Qantas. By the second day, nearly 15,0...Starting at €8.20
-
Research in Motion: Sincerely, a RIM Employee (B)
Jana Seijts; Paul BigusCase IVEY-9B12C021-ELeadership and People Management, StrategyThis case is a supplement to Research in Motion: Sincerely, a RIM Employee (A).Starting at €5.74