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Compact Fluorescent Bulbs: 15 Years Later
Spekman, Robert E.; Farris, Paul W.; Webb, MarjorieCase DARDEN-M-0766-EMarketingCompact fluorescent bulbs (CFLs) lasted five to six times longer-8,000 to 12,000 hours-than comparable incandescent bulbs and consumed 75% less energy. By July 2008, prices had fallen as low as $2 or so per bulb, compared with $0.25 for standard bulbs. But manufacturers had yet to crack the code on how to get consumers to choose these innovative energy-efficient light bulbs over standard bulbs.Starting at €8.20
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Operations Business Math-Process Analysis Level One-Problems (Spanish version)
Landel, Robert D.; Goldberg, RebeccaTechnical Note DARDEN-OM-1594Service and Operations ManagementTraducción al español de la versión del 19 de diciembre de 2002 del documento UVA-OM-1059. Este conjunto de problemas se centra en los cálculos de análisis de procesos, incluidos el rendimiento, la capacidad, el tiempo de ciclo y la utilización.Starting at €8.20
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Operations Business Math-Process Analysis Level Two-Problems (Spanish version)
Landel, Robert D.; Goldberg, RebeccaTechnical Note DARDEN-OM-1595Service and Operations ManagementTraducción al español de la versión del 19 de diciembre de 2002 de UVA-OM-1060. Este conjunto de problemas se centra en los cálculos de análisis de procesos, incluidos el rendimiento, la capacidad, el tiempo de ciclo y la utilización.Starting at €8.20
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I.M.A.G.E. International (Spanish Version)
Newton, Derek A.; Spekman, Robert E.; Ranson, AlexandraCase DARDEN-M-0958MarketingTraducción al español de la versión del 28 de febrero de 2019 del caso UVA-M-0417. Este caso promueve la comprensión y familiariza a los estudiantes con los incentivos no financieros. El caso describe los principales elementos que intervienen en la creación de una fuerza de ventas de alto rendimiento; Las prácticas, políticas y filosofías que se revelan sobre las formas de motivar a las personas proporcionan una base para la discusión de los estu...Starting at €8.20
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ExAblate Neuro
Spekman, Robert E.; Thames, MatthewCase DARDEN-M-0888-EMarketingThis case examines InSightec, a company that had pioneered a therapeutic medical technology known as magnetic-resonance-guided focused ultrasound surgery with a product line named ExAblate. Further developing the technology to include brain treatments in a product called ExAblate Neuro, InSightec had the proprietary ability to safely penetrate the skull en route to a targeted lesion. Among other ailments, essential tremor (ET) appeared to be effe...Starting at €8.20
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Sustainability Challenges in the Shrimp Industry (A)
Landel, Robert D.; Ganoza, Fernando; Raja, ShankarCase DARDEN-OM-1388-EService and Operations ManagementThis case fits with courses that have a focus on environmental sustainability and systems thinking, which help students conceptualize and formulate policy recommendations in industries dependent on the conservation of natural resources. Students are asked to construct a stock-flow map that depicts the interactions between markets, pricing, production, policy, and environment impacts. Class discussion explores stakeholder perspectives and compares...Starting at €8.20
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ExAblate Neuro - Teaching Note
Spekman, Robert E.; Thames, MatthewTeaching Note DARDEN-M-0888TN-EMarketingTeaching note for product M-0888Starting at €0.00
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Shrimp Commodity Systems Learning Lab - Teaching Note
Landel, Robert D.Teaching Note DARDEN-OM-1428TN-EService and Operations ManagementTeaching note for product OM-1428Starting at €0.00
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The Apple iPhone - Teaching Note
Farris, Paul W.; Spekman, Robert E.; Mitchell, JamesTeaching Note DARDEN-M-0765TN-EMarketingTeaching note for product M-0765Starting at €0.00
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Southeastern Mills: The Eighth Element? - Teaching Note
Landel, Robert D.; Goldberg, RebeccaTeaching Note DARDEN-OM-1393TN-EService and Operations ManagementTeaching note for product OM-1393Starting at €0.00