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La Ribera Health Department (A)
Herzlinger, Regina E.; Moloney, Emer; Beyersdorfer, DanielaCase HBS-315006-EEconomicsWhat Business Model elements enabled La Ribera to achieve this level of value? How can it improve on its 1% profit margin and better align itself with the Six Factors? The hospital hired a consulting firm that presented four new options that could potentially increase returns. Which, if any, best fit with the ten elements of its Business Model? The B case (9-318-134) contains the d nouement for La Ribera.Starting at €8.20
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The Seven Questions of Marketing Strategy
Farris, Paul W.; Parry, Mark E.; Borden, Neil H. Jr.; Venkatesan, Rajkumar; Sharpe, Kathryn M.Technical Note DARDEN-M-0779-EMarketingThis simple model of marketing strategy can provide keys to creating a sustainable competitive advantage. Suitable for MBA and executive formats, this technical note demonstrates that individual marketing strategy concepts are interconnected, which renders the strategic process vulnerable to the political machinations of executives. Evolving customer needs and competitors' proactive efforts to steal market share require a dynamic marketing strate...Starting at €8.20
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Shell: A Company of Opportunity
Fuller, Joseph B.; Moloney, EmerCase HBS-320025-EThe Opportunity Hub was a cloud-based platform that enabled managers to market projects they were working on and associated resourcing needs as 'Opportunity Owners' and employees, or 'Opportunity Seekers', to browse these statements of need and engage when they had interest and availability. The premise was that the commitment would be no more than 20% of an employee's time, and could be much less, but it would be highly transparent. The Opportun...Starting at €8.20
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Airbnb in Amsterdam (B)
Weiss, Mitchell B.; Moloney, Emer; Dessain, VincentCase HBS-817014-EEntrepreneurshipIn December 2014, the City of Amsterdam and Airbnb announced an MOU to promote responsible home-sharing and to simplify the payment of tourist tax for hosts in the City. It was the most comprehensive agreement that Airbnb had with any city in the world. It's final provision read, "The parties trust that theirs will be a fruitful cooperation." However, both sides were uncertain about how the agreement would be received. Molly Turner, Airbnb's Glob...Starting at €5.74
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Lomography: Analog in a Digital World
Gourville, John T.; Misztal, Karol; Moloney, EmerCase HBS-516006-EMarketingIn spite of the world's move to digital photography, in 2013 Lomography continues to design and offer analog (film) cameras to a loyal following of artistic photographers. Now it must decide whether to stick to its traditional offerings, expand into artistic lenses for both digital and analog cameras, and/or to expand into film and film developing. In the process, it has to decide what kind of company it wants to be.Starting at €8.20
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Airbnb in Amsterdam (A)
Weiss, Mitchell B.; Moloney, Emer; Dessain, VincentCase HBS-817013-EEntrepreneurshipIn February 2014, Amsterdam became the first city to issue new regulations specifically to allow home-sharing. Airbnb's Molly Turner, Global Head of Civic Partnerships; her colleagues at the San Francisco based home-sharing platform; and her counterparts in Amsterdam's city leadership now had to make the new rules function well. By the summer of 2014, the question of how exactly to do that remained unsettled. A Memorandum of Understanding (MOU) t...Starting at €8.20
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Transformation at ING (A): Agile
Kerr, William R.; Gabrieli, Federica; Moloney, EmerCase HBS-818077-EEntrepreneurshipIn December 2017, Vincent van den Boogert, CEO of ING in the Netherlands, was reflecting upon the company's "agile" transformation, a reorganization of work which had been critical to respond to and exceed rapidly changing customer expectations. Launched in 2015 at the head office, agile had spread to the rest of the Dutch organization, from client services to the branch network, and permeated the overall company culture. It was now time to rollo...Starting at €8.20
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Agile (Spanish version)
Kerr, William R.; Gabrieli, Federica; Moloney, EmerCase HBS-820S01Entrepreneurshipcould agile be as successful in other countries as it had been in the Netherlands? How fast should ING roll out the transformation? How could they build on the experience acquired so far to improve their methodology?Starting at €8.20
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Credem: Banking on Cheese
Trichakis, Nikolaos; Tsoukalas, Gerry; Moloney, EmerCase HBS-615046-EService and Operations ManagementCredem, an Italian regional bank, grants loans to Parmigiano-Reggiano producers and holds the cheese as collateral in its own warehouse during the maturation process, essentially replacing part of the operations for the cheese producers and gaining deep operations expertise.Starting at €8.20
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Sustainability at Siemens, Teaching Plan
Edmondson, Amy C.; Moloney, EmerTeaching Note HBS-516118-ETeaching plan for case 514026.Starting at €0.00