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Eurofragance: Tapping Into the Halal Market
Abdel Samad, Wissam; Ribera, AlbertoCase SM-1575-EBusiness Ethics and Corporate Social Responsibility, Marketing, StrategyEurofragance is a family-owned company specializing in fragrances and flavors for perfumery, personal hygiene and food. About 80% of its production is exported, reaching customers in over 40 countries and leading to the opening of subsidiaries in seven emerging markets. This case study focuses on the flavors division. At the start of its activity in Indonesia and Malaysia, the company met with strict regulations on product certification requireme...Starting at €8.20
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The Four Disruptions: the Automotive Industry in the 2020s
Cassiman, Bruno; Samila, Sampsa; Isaac SastreCase SM-1723-EInnovation and Change, StrategyThis case describes currently ongoing transformations in the automotive sector: Electric vehicles, ride-hailing, connected vehicles, and autonomous vehicles. The case provides relevant information on all four of them and allows considering their individual and joint impacts.Starting at €8.20