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Office Depot E-Business (Abridged)
Venkataraman, S.; Bodily, Samuel E.; Cross, Tom; Chatterjee, SayanCase DARDEN-BP-0524-ECorporate GovernanceThis case is an excellent illustration of offline/online integration. Office Depot used its supply chain, systems integration, and existing offline channel strengths to overcome competitive online threats from pure Internet players and other office-products-category players. Students get to consider the critical strategic options for overall strategy, pricing, product line, promotion, and business integration.Starting at €8.20
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Negociando una operación de capital riesgo (II): Estructuración del acuerdo e instrumentos contractuales
Segurado, Juan Luis; Roure, JuanTechnical Note EN-11Entrepreneurship, FinanceCuando se trata de estructurar las operaciones, y con independencia de su naturaleza, los inversores de capital riesgo buscan, fundamentalmente, maximizar su retorno, minimizar sus riesgos financieros y cubrirse frente a los posibles conflictos de interés que pueden surgir con los gestores de las compañías en las que invierten. Para ello, negocian la incorporación ?en los acuerdos de inversión? de una serie de mecanismos de control y de asignació...Starting at €8.20
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The Evolution of Selling
Cross, TomTechnical Note DARDEN-M-0811-EMarketingAppropriate for marketing classes. This note follows the evolution of selling starting with the skills set forth by Dale Carnigie in the 1950s through the 1970s followed by consultive selling in the 1980s and 1990s and the value-added selling of the 21st century.Starting at €8.20
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Metodología PDCA para la mejora contínua de los procesos
Moñino, M.; Roure, JuanTechnical Note PN-328Service and Operations ManagementEl objetivo de esta nota técnica es explicar la metodología PDCA («Plan, Do, Check, Act») usada en Hewlett-Packard para la mejora continua de los procesos. Su propósito es que exista una sistemática en la resolución de problemas o en la mejora de procesos, a fin de asegurar que se direccionan las causas de raíz, proporcionando, en definitiva, el camino más corto y más seguro para la resolución del problema o mejora pretendida.Starting at €8.20
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Introducción a la gestión de procesos
Moñino, M.; Roure, JuanTechnical Note PN-327Service and Operations ManagementEl objetivo de esta nota técnica es dar guías para abordar la gestión de procesos en una empresa, reflexionando sobre las siguientes preguntas: ¿Por qué es importante gestionar por procesos? ¿Cuáles son las actividades que ocurren? ¿Cómo inventariarlas? ¿Cuáles son las más importantes? ¿Cómo gestionarlas eficaz y eficientemente? ¿Cómo documentarlas y medirlas? ¿Cómo mejorarlas?Starting at €8.20
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La gestión estratégica de los procesos
Moñino, M.; Rodríguez Badal, Miguel Ángel; Roure, JuanTechnical Note PN-395Service and Operations ManagementSe comentan los cambios que representan pasar de la gestión tradicional de procesos a la nueva Gestión por Procesos o Gestión Estratégica de Procesos.Starting at €8.20
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The F/A-18 F404 Engine: Getting Lean (A)
Brownlee, E. Richard II; Cross, Tom; Osterhoudt, Robert; Jaynes, C. J.; Pottinger, JeffCase DARDEN-C-2268-EAccounting and ControlThe U.S. Navy Aircraft Intermediate Maintenance Depot (AIMD) Lemoore Power Plants Division (F404 engine maintenance) was a real mess. Not-Ready-For-Issue parts were everywhere. Division thru-put was poor, there were 30 F/A-18 aircraft with bare firewalls (no engines), the maintenance crews were working 12-hour days, manning was at 61% of authorized levels, reenlistment rates were an abysmal 50%, and crew morale was lousy. The Officer-in-Charge of...Starting at €8.20
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The F/A-18 F404 Engine: Getting Lean (A) and (B) - Teaching Note
Brownlee, E. Richard II; Cross, Tom; Osterhoudt, Robert; Jaynes, C. J.; Pottinger, JeffTeaching Note DARDEN-C-2268TN-EAccounting and ControlTeaching note for product C-2268Starting at €0.00
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The F/A-18 F404 Engine: Getting Lean (B)
Brownlee, E. Richard II; Cross, Tom; Osterhoudt, Robert; Jaynes, C. J.; Pottinger, JeffCase DARDEN-C-2269-EAccounting and ControlAfter the successful implementation of Lean manufacturing concepts at U.S. Navy Aircraft Intermediate Maintenance Depot (AIMD) Lemoore, particularly with regard to the maintenance processes for the F404 engine on the F/A-18 Hornet, these concepts have become the standard by which production across all AIMDs are measured. Now assigned to NAVAIR, the person responsible for these changes is eager to apply the lessons of AIMD Lemoore across the entir...Starting at €5.74
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The Barceló Group: Entrepreneurial Spirit and Corporate Governance
Roure, Juan; Segurado, Juan LuisCase E-206-ECorporate Governance, EntrepreneurshipThis case, based on the IESE case E 99 E, deals first of all with entrepreneurial experience and the process of family transition that led to the development and successful growth of the Barceló Group, one of the most important family-owned hotel chains in Spain and, secondly, the development of corporate and family governance structures and their role in the group's successful growth.Starting at €8.20