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89 Bits Entertainment Studio: De la mesa al móvil
Molina, Carlos; Caldart, AdrianCase SM-1607Entrepreneurship, StrategyEl caso se centra en el lanzamiento de 89 Bits Entertainment Studio, empresa dedicada a la producción de videojuegos comercializados a través de plataformas online, como la App Store de Apple o Google Play de Google. Se analiza cómo ha evolucionado la cadena de valor de la industria de los videojuegos a consecuencia de la aparición de las plataformas digitales de comercialización. Adicionalmente, permite observar las decisiones estratégicas, orga...Starting at €8.20
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Nokia: Rebirth of the Phoenix
Calvo, Eduard; Valor Sabatier, Josep; Tatarinov, KatherineCase SM-1644-ECorporate Governance, Information Technologies, StrategyIn January 2016, Risto Siilasmaa, the Chairman of Nokia¿s board since 2012, re-read the burning platform memo written by Elop in 2011 and reflected on all that had happened to the Finnish powerhouse. Stephen Elop, who had moved from Microsoft to join Nokia in 2010 as CEO, drafted the memo to rally the troops at Nokia to prepare for the clean-up that he would need to make after years of missed opportunities had set the company on a downward slope...Starting at €8.20