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COVID-19 Testing: How Hard Can It Be (B)
Matherne, G. Paul; Orr, Emily JaneCase DARDEN-E-0456-EBusiness Ethics and Corporate Social ResponsibilityIn early March 2020, Amy Mathers, a physician and faculty member at the University of Virginia Health System (UVA Health), contemplated how UVA Health could get access to COVID-19 testing - and fast. The first patients with COVID-19 symptoms had arrived at the UVA hospital that week, but hospital staff had no ability to confirm the cases. Waiting seven days for a commercial result meant wasting precious isolation rooms and gear if the patient was...Starting at €5.74
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COVID-19 Testing: How Hard Can It Be (A)
Matherne, G. Paul; Orr, Emily JaneCase DARDEN-E-0455-EBusiness Ethics and Corporate Social ResponsibilityIn early March 2020, Amy Mathers, a physician and faculty member at the University of Virginia Health System (UVA Health), contemplated how UVA Health could get access to COVID-19 testing - and fast. The first patients with COVID-19 symptoms had arrived at the UVA hospital that week, but hospital staff had no ability to confirm the cases. Waiting seven days for a commercial result meant wasting precious isolation rooms and gear if the patient was...Starting at €8.20
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High Health Care Premiums in Charlottesville: Who Is to Blame? And What Should Be Done?
Matherne, G. Paul; Goldberg, Rebecca; Feist, J. CoreyCase DARDEN-E-0439-EBusiness Ethics and Corporate Social ResponsibilityWhen Karl Quist, a resident of Charlottesville, Virginia, looks at the rate increases in his unsubsidized, individual-market Affordable Care Act (ACA) health care insurance premiums in November 2017, he realizes that they have nearly tripled from the year before and that he will have to spend over $35,000 during the year in premiums for coverage that will entitle him to a benefit only after he has spent another $14,400 in deductible payments. Ast...Starting at €8.20
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Joyus - Strategic Decisions in the Online Video Shopping Market
Matthew Wong; Darren MeisterCase IVEY-9B16M002-EEntrepreneurship, StrategyJoyus is an ambitious and high-potential company just transitioning out of start-up mode. After three years operating in the growing online video shopping marketplace, all the while developing new technology, business partnerships, and fundraising, Joyus is positioning itself for the next level. The company’s goal is to become the dominant player in the rapidly developing video-based ecommerce marketplace. The chief executive officer and her mana...Starting at €8.20
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Tests and Triumphs in Telemedicine (A) and (B) (TN)
Matherne, G. Paul; Behrman, Katelyn; Shepard, Taylor AnneTeaching Note DARDEN-E-0468TN-EBusiness Ethics and Corporate Social ResponsibilityTeaching note for products E-0468 and E-0469Starting at €0.00
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Translating Personal Tragedy into Action: Starting the Dr. Lorna Breen Heroes' Foundation -Teaching Note
Matherne, G. Paul; Behrman, KatelynTeaching Note DARDEN-E-0462TN-EBusiness Ethics and Corporate Social ResponsibilityTeaching note for product E-0462Starting at €0.00
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iQmetrix: The Customer Is Always Right
Chris Street; Darren Meister; Tracy ThibodeauCase IVEY-9B16M028-EEntrepreneurship, StrategyIn 2015, iQmetrix, a company founded in 1999, developed and sold point-of-sale (POS) software using the software-as-a-service model. Two iQmetrix enterprise account managers were discussing strategies for closing a software subscription deal with a large customer who asked for significant customization to be completed before the deal could be signed. The customization appeared to be critical for the customer, and the account managers thought the ...Starting at €8.20
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Knight Capital Americas LLC
Robert D. Austin; Darren MeisterCase IVEY-9B15E008-EInformation TechnologiesIt took 19 years to build Knight Capital Americas LLC into the largest market maker on the New York Stock Exchange, but on August 1, 2012, it took only 45 minutes for the firm to be wiped out by an information technology (IT) problem: a change in the company's software caused it to lose more than $450 million dollars in less than an hour. Although it was ultimately saved from bankruptcy when it was acquired two days later, the terms of acquisitio...Starting at €8.20
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Vic Progressive - Launch of SkyTrack
Kersi Antia; Darren Meister; Ramasastry ChandrasekharCase IVEY-9B15A041-EEntrepreneurship, MarketingThe president of Vic Progressive Diamond Drilling, a Canadian enterprise based in Sussex, New Brunswick that provides products and services to mining companies, is reviewing the progress in the market launch of SkyTrack, a new product designed for use in difficult terrain exploration by large mining corporations. Feedback during field trials has been favourable; the innovation is, in fact, customer-led. There is also evidence that this multipurpo...Starting at €8.20
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Dropbox: Go-To-Market Sales Strategy
Darren Meister; Matthew WongCase IVEY-9B17M053-EEntrepreneurship, StrategyIn late 2014, Dropbox, the San Francisco-based pioneering cloud-based file storage service, was at an important stage of its growth. Its user base had expanded into hundreds of millions of users globally, and the company was expanding its service offerings to organizations. At the heart of this expansion was the ever-increasing acquisition of customers in the software-as-a-service (SaaS) model. As Dropbox targeted larger customers, it needed to c...Starting at €8.20