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Hospital de la Santa Cruz y de San Pablo (C)
Alvarez de Mon, Santiago; Iniesta, FranciscoCase FH-430Leadership and People Management[Véase caso (A)]. (Also available in English).Starting at €5.74
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Hospital de la Santa Cruz y de San Pablo (C)
Alvarez de Mon, Santiago; Iniesta, FranciscoCase FH-430-ELeadership and People ManagementStarting at €5.74
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Ceja Vineyards
Ruiz González, Carlos; Alvarez de Mon, SantiagoCase IPADE-DG 18 C 03EntrepreneurshipEl caso narra la historia de un Viñedo (Ceja Vineyards) en la región vinícola más importante de Estados Unidos (el valle de Napa en el estado de California). El viñedo fue iniciado con mucho trabajo y esfuerzo por una pareja de inmigrantes de origen mexicStarting at €8.20
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dcs plus: Romanian SaaS Firm Goes International - Teaching Note
Phillip C. NellTeaching Note IVEY-8B20M173-EStrategyTeaching Note for product 9B20M173.Starting at €0.00
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dcs plus: Romanian SaaS Firm Goes International
Phillip C. NellCase IVEY-9B20M173-EEntrepreneurship, StrategyOn a cold Monday morning in January 2018, the founder and chief executive officer of dcs plus was sitting in a taxi on his way to catch a plane to Dubai, United Arab Emirates. In Dubai, he would be visiting the Middle East subsidiary of his company, a RomStarting at €8.20
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Pfizer and the Challenges of the Pharmaceutical Industry (A)
Renate Kratochvil; Phillip C. NellCase IVEY-9B19M076-EStrategyIn 2018, President of the United States, Donald Trump, criticized the company Pfizer Inc. (Pfizer) for increasing drug prices—which had been a strategic move by Pfizer in response to industry-wide challenges. This announcement highlighted the complex dynaStarting at €8.20
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Pfizer and the Challenges of the Pharmaceutical Industry (A) - Teaching Note
Renate Kratochvil; Phillip C. NellTeaching Note IVEY-8B19M076-EStrategyTeaching note for product 9B19M076.Starting at €0.00
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Pfizer and the Challenges of the Pharmaceutical Industry (B) - Teaching Note
Renate Kratochvil; Phillip C. NellTeaching Note IVEY-8B19M077-EStrategyTeaching Note to accompany product 9B19M077.Starting at €0.00
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Pfizer and the Challenges of the Pharmaceutical Industry (B)
Renate Kratochvil; Phillip C. NellCase IVEY-9B19M077-EStrategyCase B complements Case A, describing pharmaceutical companies’ strategic responses—such as mega-mergers and acquisitions and specialization—to industry-wide global challenges and highlights strategic decisions by Pfizer’s chief executive officers betweenStarting at €5.74
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From Hand-helds to Smart Phones — The Pioneers of Palm Inc.
Phillip C. Nell; Anne K. HoenenCase IVEY-9B11M090-EStrategyPalm Inc. was the “founder” of an entire industry. In the mid-1990s, the firm developed the first successful hand-held on the market. It became the uncontested leader within the young and extremely dynamic industry within a short time, both with regard to hardware as well as software. By 2010, however, Palm was not in good shape. The new product, a top-notch smart phone, was not very successful and there were signs of Palm’s bankruptcy on the hor...Starting at €8.20