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Grupo Prisa
Vergés S.; Rosenberg, Mike; Tàpies, JosepCaso DG-1468Dirección estratégicaEl equipo de dirección del Grupo Prisa se planteaba cómo debía seguir su estrategia para poder competir con los grandes rivales a nivel internacional. El caso describe la estructura del Grupo Prisa, la diversificación y crecimiento llevado a cabo en los años posteriores a 2004 y su internacionalización en los países de habla hispana. También se analizan sus principales competidores a nivel español e internacional.Desde 8,20 €
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The Rocky Mountain Institute: Reinventing the Think and Do Tank of the Future
Massa, Lorenzo; Rosenberg, MikeCaso SM-1604-EDirección estratégica, Innovación y cambioIn 2007, Michael Potts was appointed CEO of the Rocky Mountain Institute (RMI). RMI is an independent, non-profit "think and do tank" with the mission of promoting the efficient and restorative use of resources. While the Institute is well-known for its outstanding research and innovative ideas, Michael Potts soon realized it needed a management culture and a new strategic focus. The case illustrates RMI's restructuring process and the challenges...Desde 8,20 €
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Químicas Bages
Palencia, Luis; Rosenberg, MikeCaso ASN-75Análisis de decisiones, Dirección estratégicaEn 2019, el director de ventas de una mediana empresa fabricante de productos químicos para la agricultura debe decidir si rescinde el contrato de distribución con uno de sus distribuidores de toda la vida y, en su lugar, firmar otro con un recién llegado. Existen razones de peso tanto para mantener las relaciones con el antiguo distribuidor como para establecerlas con uno nuevo. La discusión del caso debería estructurarse en torno a un análisis ...Desde 8,20 €
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InterMarket Technology, Inc.
Boyle, P.; Rosenberg, MikeCaso ASN-32-EInnovación y cambioA make-or-buy decision.Desde 8,20 €
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Grupo Prisa
Vergés S.; Rosenberg, Mike; Tàpies, JosepCaso DG-1468-EDirección estratégicaThe Prisa Executive Committee is deciding on its strategy to compete with its main international rivals. The case describes Grupo Prisa's structure, the growth and diversification processes undertaken up to 2004, and its expansion into the Spanish-speaking world. It also analyzes the group's main rivals in Spain and beyond.Desde 8,20 €
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Agbar Automotive (A)
Rosenberg, MikeCaso DG-1440-EAnálisis de decisiones, Dirección estratégicaDeveloping action plans in a common situation in the life of a manager.Desde 8,20 €
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Republic Cell
Schroeter, Andreas; Rosenberg, MikeCaso SM-1586-EAnálisis de decisionesAfter months of hard work, a telecommunications executive is told not to bid on an important contact in a Latin American country, as his immediate superior has told him at the last minute that it is too risky. He is faced with the decision of whether to try to go over his boss's head or, should he accept the decision, what to tell his team.Desde 8,20 €
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The Farm
Von Arnim, Felix; Rosenberg, MikeCaso ASN-56-EÉtica empresarial y Responsabilidad Social Corporativa, Liderazgo y Dirección de personas, Servicios y operaciones"The Farm" deals with an MBA student who must take time to help his family sort out a problem on the family farm in Germany. An employee has gained control of part of the land and the student must determine the viability of the farm without it, and also think about his own involvement going forward.Desde 8,20 €
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Angel Toy
Huang J.; Rosenberg, MikeCaso ASN-35-EConocimiento y comunicación, FinanzasBefore leaving for Spain, Joe was working for his family' business, Angel Toy Corporation. Angel Toy had acquired two cartoon licenses which Joe was in charge of. Everything had gone smoothly, but inventory had not arrived yet and he wanted to make sure that things were running smoothly. A weekly industry email was sent out every Wednesday to update on what was happening in the toy biz. He had just read an AP about a particular toy company. Appla...Desde 8,20 €
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Agbar Automotive (B)
Rosenberg, MikeCaso DG-1441-EAnálisis de decisiones, Dirección estratégicaTo see the brand creation process and how it relates to the company's strategy.Desde 5,74 €