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Hindustan Unilever Mulls Over E-grocery Market Option
Sandeep Puri; Manjusha Subramanian; Abhinav GrandhiCaso IVEY-9B15A054-EDirección estratégica, MarketingThe prospect of online grocery (e-grocery) shopping has generated a substantial amount of interest. Many fast-moving consumer goods companies have entered this potential market, and Hindustan Unilever Limited (HUL) is contemplating building its own e-grocery platform. However, e-grocery firms have yet to develop a business model that can consistently deliver profits while also creating value for customers. HUL needs to assess the potential barrie...Desde 8,20 €
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Multiasistencia: 1994-2002 (B)
Molero E.; Quintanilla, JavierCaso DPO-13Liderazgo y Dirección de personasContinuación del caso Multiasistencia: 1994-2002 (A). En esta parte (B) se describen los nuevos retos que se plantea la presidencia de Multiasistencia ante los problemas generados en la compañía durante los cuatro últimos años.Desde 5,74 €
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Fibertec
Cugueró-Escofet, Natàlia; Rosanas, Josep MariaCaso C-766Contabilidad y controlPor un lado, este caso pretende ser un vehículo para entender los costes ya incurridos y los de oportunidad de Fibertec y, por otro, plantea la decisión de cerrar uno de sus departamentos y subcontratarlo a una empresa de ingeniería. Además, este documento permite ver, según distintos criterios (económico, nivel de riesgo, personas involucradas...), cuál sería la decisión más idónea. Para calcular los costes diferenciales de las dos propuestas se...Desde 8,20 €
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Office Depot E-Business (Abridged)
Venkataraman, S.; Bodily, Samuel E.; Cross, Tom; Chatterjee, SayanCaso DARDEN-BP-0524-EGobierno corporativoThis case is an excellent illustration of offline/online integration. Office Depot used its supply chain, systems integration, and existing offline channel strengths to overcome competitive online threats from pure Internet players and other office-products-category players. Students get to consider the critical strategic options for overall strategy, pricing, product line, promotion, and business integration.Desde 8,20 €
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Luis Arrese (C): Holidays (Portuguese Version, Brazil)
Gay, Francisco; Ribera, Alberto; Pin Arboledas, José RamónCaso DPO-803-PBLiderazgo y Dirección de personasSome stories are recounted about the impact of Luis' professional career on his family. This case replaces the DPO-65-E Fernando Ruiz (C): Family Issues from the same authors.Desde 5,74 €
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Fibertec
Cugueró-Escofet, Natàlia; Rosanas, Josep MariaCaso C-766-EContabilidad y controlOn the one hand, this case study is designed as a vehicle for understanding costs already incurred and opportunity costs at Fibertec. On the other hand, it addresses the decision of whether to close one of its departments and outsource it to an engineering company. In addition, this document allows for an analysis of what might be the best decision using different criteria (economic, level of risk, people involved, etc.). To calculate the differe...Desde 8,20 €
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E-Mail: Not Dead, Evolving
Gill, BarryArtículo HBS-F1306Z-ETecnologías de la informaciónE-mail management company Mimecast shares the results of a 2012 survey of 2,600 workers in the U.S., UK, and South Africa who use e-mail every day. Due to the highly graphical nature of the Vision Statement, we offer this reprint in color, PDF format only. We recommend printing it out in color to maximize its effectiveness.Desde 8,20 €
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Luis Arrese (C): Holidays (Portuguese Version, Portugal)
Gay, Francisco; Ribera, Alberto; Pin Arboledas, José RamónCaso DPO-803-PPLiderazgo y Dirección de personasSome stories are recounted about the impact of Luis' professional career on his family. This case replaces the DPO-65-E Fernando Ruiz (C): Family Issues from the same authors.Desde 5,74 €
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Fashion2Go: Just Another Fashion E-Tailer
Aditya Kumar Banerjee; Rajesh PillaniaCaso IVEY-9B15M127-EDirección estratégica, Iniciativa emprendedoraIn 2014, as large investments poured into the e-commerce space in India, there was a general expectation that the online retail (e-tail) industry was heading toward a consolidation that would squeeze out smaller players. While e-tailers in India focused on following a marketplace model and developing a brand for their online market platforms, fashion2go created a product brand that targeted a very specific segment of young customers. Fashion2go w...Desde 8,20 €
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Luis Arrese (D): A Few Weeks Later
Gay, Francisco; Ribera, Alberto; Pin Arboledas, José RamónCaso DPO-804-ELiderazgo y Dirección de personasThe long-awaited promotion doesn?t arrive. Luis receives the request to perform a 360º evaluation to identify what precisely about his people-management skills is making his immediate boss reluctant to promote him to the top role. This case replaces the DPO-74-E Fernando Ruiz (D): A Few Weeks Later from the same authors.Desde 5,74 €