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Jumia Nigeria: from Retail to Marketplace
Casadesus-Masanell, Ramon; Arora, NamrataCase HBS-718401-EStrategyFounded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria's oil-based economy. By 2016, however, Jumia's growth had begun to taper, hindered by plummeting oil prices, the subsequent economic downturn, and the pressure of Nigeria's limited retail ecosystem. In ad...Starting at €8.20
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Cuna Mas: Peru's Early Childhood Program Struggles to Maintain Quality as It Scales Up
Datla, Anjani; Boatright Wilson, JulieCase HBS-KS1251-EEconomicsIn 2012, amid much fanfare, Peru's President Ollanta Humala launched an ambitious program on early childhood development called Cuna M s. The program, based on a successful home visiting intervention in Jamaica, was designed to improve the cognitive and emotional development of children below the age of three, living in poverty. The government's aim was to scale the program nationwide. Initially, despite the logistical challenges of reaching rur...Starting at €8.20