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Vaccination in Bogotá before the decentralisation and reform of the Health System in Colombia (A)
Gallardo H. M.; Camacho M.; Tono T.; Pancorvo J.; Ribera, JaumeCase P-1028-EService and Operations ManagementDecentralization as part of the reform of the health system has had a significant impact on the effectiveness of the public health system. The case shows the difficulties encountered in regional management and the decisions that have been made to achieve the goals that have been set. The case provides a general description of certain government initiatives in the context of the reform of the health system in Colombia, subsequently focusing on the...Starting at €8.20
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Large-Scale Government Contracting of NGOs to Extend Basic Health Services to Poor Populations in Guatemala
Nieves I.; La Forgia G. M.; Ribera, Jaume; Rosenmöller, MagdaCase P-1006-EService and Operations ManagementThe case discusses the situation of the Basic Services Coverage Extension Program (PECSB) in Guatemala at the beginning of 2000. During its three years of existence, the program has proven to be successful in persuading a large number of NGOs to work with the government in extending health services coverage to poor native populations living in rural areas. The new government is wondering whether the existing "agreements" should be upgraded to con...Starting at €8.20
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Improving Health Care Access for the Poor: A Case Study of the Washington DC Public Health Care System Reforms (A)
Pate M. A.; Abramson, W.; Ribera, JaumeCase P-1046-EService and Operations ManagementThe Major of Washington must decide how to restructure the health care of the District of Columbia, which has suffered from severe financial crisis. The availability of resources contrasts with its poor health outcomes. The main provider of health care to the uninsured, the Health and Hospitals Public Benefit Corporation is forecasted to exhaust its FY2001 subsidy by the middle of March. A commission has submitted its recommendations, which inclu...Starting at €8.20
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Improving Health Care Access for the Poor: A case Study of the Washington DC Public Health Care Systems Reforms (B)
Pate M. A.; Abramson, W.; Ribera, JaumeCase P-1047-EService and Operations ManagementThe Major of Washington must decide how to restructure the health care of the District of Columbia, which has suffered from severe financial crisis. The availability of resources contrasts with its poor health outcomes. The main provider of health care to the uninsured, the Health and Hospitals Public Benefit Corporation is forecasted to exhaust its FY2001 subsidy by the middle of March. A commission has submitted its recommendations, which inclu...Starting at €5.74
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Hasbro Games--Pox (A) and (B), Teaching Note
Ofek, Elie; Godes, David B.Teaching Note HBS-508112-EMarketingTeaching Note for [505046] and [505047].Starting at €0.00
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American Well: The Doctor Will E-See You Now
Ofek, Elie; Laufer, RonCase HBS-510061-EMarketingWhat is next for healthcare IT provider American Well, whose innovative Online Care technology allows physicians to deliver care to patients online in real time? Using American Well's platform, patients with non-emergency health concerns can communicate with physicians online or by phone and receive advice or even a diagnosis without having to visit the physician's office. American Well's co-founders, Ido Schoenberg and Roy Schoenberg, believe th...Starting at €8.20
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Pluggin In the Consumer: The Adoption of Electrically Powered Vehicles in the U.S.
Ofek, Elie; Ribatt, Polly RossCase HBS-510076-EMarketingHow will U.S. consumers respond to the proliferation of alternative-fuel vehicles, such as cars powered partially or completely by electricity, in the coming decade? After a century in which fossil-fuel-powered vehicles dominated the market, it appeared consumers would have an unprecedented level of choice as to the type of car they purchased and drove. Automakers were introducing various models that used electricity for power, and other power so...Starting at €8.20
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NFL UK
Ofek, Elie; Godes, David B.; Wickersham, PeterCase HBS-510105-EMarketingThe NFL faces a decision on how to continue efforts to grow its fanbase in the UK. The decision needs to take into account lessons learned from previous NFL activities in Europe, market research on the UK sports fan and the implications of any move on the U.S. fan. Moreover, the decision should be couched within the broader context of the NFL's goal to expand internationally. Alistair Kirkwood, head of NFL UK, and Chris Parsons, VP of NFL Interna...Starting at €8.20
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American Well: The Doctor Will E-See You Now, Teaching Note
Ofek, ElieTeaching Note HBS-510125-EMarketingTeaching Note for 510061.Starting at €0.00
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Cialis Lifecycle Management: Lilly's BPH Dilemma
Ofek, Elie; Kindred, NatalieCase HBS-513005-EMarketingHow should Eli Lilly further develop and market a new indication of its highly successful erectile-dysfunction (ED) drug, Cialis, without confusing Cialis's hard-won brand equity with physicians and patients? With the final stages of clinical trials for the new indication, benign prostatic hyperplasia (BPH), soon to be carried out, the team had to make a decision soon. On its face, the market opportunity for a BPH indication, and its synergies wi...Starting at €8.20