This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Ebola: Managing to Save Lives
IESE InsightArticle ART-2676-EService and Operations ManagementA year after the outbreak of Ebola in West Africa in March 2014, health-care experts are cautiously optimistic that the epidemic appears to be slowing. Although the outlook is brighter than a year ago when the first case was detected in Guinea, there is still a long way to go and many lessons to be learned in managing a crisis of this scale, related to institutional shortfalls, international coordination, engagement with local stakeholders and, m...Starting at €8.20
-
-
Exportflowers BV
Zantinga J.Case P-653-EService and Operations ManagementA small export company in the Dutch cut flower industry finds itself confronted with a series of demands from a large UK supermarket. Issues include channel integration and control, the types of risks encountered in this type of industry, as well as purchasing policies at an auction center and large company. The case includes a description of the Dutch Auction System as used in the flower trade. A video can be supplied through the Flower Bureau i...Starting at €8.20
-
Enbos Neuro: la app de pacientes
Ribera, JaumeCase OIT-38Service and Operations ManagementEl caso presenta la situación de una gestora de proyectos encargada de la implementación de una app para seguimiento de pacientes neurológicos, a la que se le pide que justifique el avance de su proyecto a las pocas semanas de su lanzamiento. Ella cree que todo va bien, incluso un poco adelantado respecto a lo previsto, pero las percepciones de su jefe difieren bastante. El caso proporciona información sobre el cronograma original, el avance en l...Starting at €8.20
-
Glassy Lenses
Serrano, Alejandro; Sabrià, Frederic; Grandes, Mª JesúsCase P-1201Accounting and Control, Service and Operations ManagementGlassy Lenses, un fabricante de lentes oftálmicas, tiene una planta en Francia que puede seleccionar convenientemente a diario qué pedidos de los que le llegan va a asumir, pero los cuellos de botella pasan de una sección a otra, dificultando así la planificación y ejecución de la producción. Ayuda a la dirección de la fábrica a elegir correctamente entre las distintas familias de productos y, de ese modo, maximizar el beneficio.Starting at €8.20
-
Enbos
Bol, J.; Ribera, JaumeCase P-1060-EService and Operations ManagementEnbos was the successor to a state-owned Dutch energy company that was partly privatized in 1994, although the state continued to control energy prices and the geographic market to which it could be supplied. From 2003 the energy sector would be wholly privatized and companies would have to compete for customers. The leader of the software implementation and development project at Enbos organizes and supervises the team whose job is to deal with ...Starting at €8.20
-
The Musée de La Cassette
Riverola, JosepCase P-1096-EService and Operations ManagementChrisine de La Cassett et Saint-Sulpice, director of the Musée de La Cassette in Paris, was worried by the results of a visitor survey that she had recently commissioned from company specializing in studying customer attitudes. The survey showed a remarkable degree of satisfaction with the visit to the museum, but at the same time, and for the first time, pointed out defects that had not been clearly identified previously. Some visitors, especial...Starting at €8.20
-
FBTO
Ribera, JaumeCase P-892Service and Operations ManagementThe FBTO insurance company is evaluating the results of its Customer Loyalty Program, aimed at reducing the defection rate of its customers. For the last three years the company has provided premium discounts in insurance policies to customers who had several policies with FBTO and who had a long standing relation. Now the company tries to evaluate several alternatives to the exiting program that could provide equivalent or higher value to the cu...Starting at €8.20
-
-
Euroflowers Holding BV
Zantinga J.Case P-695-EService and Operations ManagementThis is an intermediary in the cut flowers and plants industry in Holland. The company is vertically integrated with wholesale and retail subsidiaries. Two UK based supermarket chains offer possibilities for expansion. The case analyses the influence of pricing, transport and logistics issues in an international setting.Starting at €8.20