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Ebola: Managing to Save Lives
IESE InsightArticle ART-2676-EService and Operations ManagementA year after the outbreak of Ebola in West Africa in March 2014, health-care experts are cautiously optimistic that the epidemic appears to be slowing. Although the outlook is brighter than a year ago when the first case was detected in Guinea, there is still a long way to go and many lessons to be learned in managing a crisis of this scale, related to institutional shortfalls, international coordination, engagement with local stakeholders and, m...Starting at €8.20
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Vacunación en Bogotá ante la descentralización y reforma del sistema de salud en Colombia (A)
Gallardo H. M.; Camacho M.; Tono T.; Pancorvo J.; Ribera, JaumeCase P-1028Service and Operations ManagementLa descentralización dentro de la reforma del sector salud ha tenido un gran impacto en los resultados de la salud pública. El caso muestra las dificultades encontradas a nivel regional y las decisiones que se han tomado para lograr los objetivos trazados. El caso presenta una descripción general de algunas intervenciones públicas en el contexto de la reforma de salud en Colombia, y se concentra en el análisis descriptivo de la evolución, decisio...Starting at €8.20
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Bang & Olufsen: la innnovación impulsada por el diseño
Beyersdorfer, Daniela; Austin, Robert D.Case HBS-117S02Service and Operations ManagementUna empresa de éxito, reconocido mundialmente por el exquisito diseño de los productos electrónicos de consumo, se esfuerza por integrar mejor diseño de software en sus procesos de diseño de productos físicos tradicionales para satisfacer las demandas de un mundo post-iPod. Detalla el proceso de Bang & Olufsen "impulsada por el diseño de la innovación", que funciona de manera muy diferente que en los procesos de desarrollo de productos de muchas ...Starting at €8.20
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Vaccination in Bogotá before the decentralisation and reform of the Health System in Colombia (A)
Gallardo H. M.; Camacho M.; Tono T.; Pancorvo J.; Ribera, JaumeCase P-1028-EService and Operations ManagementDecentralization as part of the reform of the health system has had a significant impact on the effectiveness of the public health system. The case shows the difficulties encountered in regional management and the decisions that have been made to achieve the goals that have been set. The case provides a general description of certain government initiatives in the context of the reform of the health system in Colombia, subsequently focusing on the...Starting at €8.20
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Hospital management and labor dispute: The case of the San Juan de Dios Hospital
Gallardo H. M.; González I. D.; García Prat, AntoniCase P-1027-EService and Operations ManagementThe Hospital Rionegro in Antioquia, Colombia, had been in a very difficult situation due to financial and labor difficulties. After five years of integrative management and negotiations with the different fronts, including labor aspects, the situation had been reversed. The productivity could be increased and labor conditions stabilized to the benefit of the hospital and its workforce. For the Ministry to exert primarily a stewardship function, i...Starting at €8.20
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Vacunación en Bogotá ante la descentralización y reforma del sistema de salud en Colombia (B)
Gallardo H. M.; Camacho M.; Tono T.; Pancorvo J.Case P-1029Service and Operations ManagementLa descentralización dentro de la reforma del sector salud ha tenido un gran impacto en los resultados de la salud pública. El caso muestra las dificultades encontradas a nivel regional y las decisiones que se han tomado para lograr los objetivos trazados. El caso presenta una descripción general de algunas intervenciones públicas en el contexto de la reforma de salud en Colombia y se concentra en el análisis descriptivo de la evolución, decision...Starting at €5.74
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Formvac A/S
Munoz-Seca, Beatriz; Tryggestad, S.Case P-848Service and Operations ManagementFormvac es una pequeña empresa en Noruega. Producen «backpacks» y termos que contienen líquidos para consumo humano. Una compañía británica quiere incluir el producto en su catálogo. Para conseguirlo, Formvac debe cumplir las normas ISO9000. El caso trata el dilema del director general. (Also available in English).Starting at €8.20
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Peterson Sarpsborg: División de expositores
Henriksen T.; Munoz-Seca, BeatrizCase P-838Service and Operations ManagementLa compañía diseña y fabrica expositores de punto de venta (PDV) en cartón ondulado para publicidad interna. Para aumentar el flujo de información, instala un sistema del plan de material requerido. Se entrevista a personas de la organización sobre sus expectativas y se describe el proceso de producción.Starting at €8.20
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Publish or Protect? (Spanish version)
Shih, Willy; Chai, SenCase HBS-615S15Service and Operations ManagementShould they patent inventions coming out of their manufacturing process development work, should they keep them as trade secrets, or should they publish them so that they would go into the public domain and nobody else could patent them? They wish to preserve their freedom to practice, but they are very concerned about competitors' ability to benefit from LEGO Group's R&D investments or alternately interfere with its freedom to operate.Starting at €8.20
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Carlsberg in Emerging Markets
Michael W. Hansen; Torben Pedersen; Marcus Moller LarsenCase IVEY-9B11M009-EService and Operations Management, StrategyRisking becoming the target of a hostile takeover or being cornered as a small regional player in the global beer industry, the Danish brewery Carlsberg decided in the early 2000s to expand into rapidly growing emerging markets to pursue new arenas of growth. By 2008, this strategy had paid off, and Carlsberg was positioned among the five largest breweries in the world. In the Russian market — one of the fastest-growing markets in the world — Car...Starting at €8.20