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Carlsberg in Emerging Markets
Michael W. Hansen; Torben Pedersen; Marcus Moller LarsenCase IVEY-9B11M009-EService and Operations Management, StrategyRisking becoming the target of a hostile takeover or being cornered as a small regional player in the global beer industry, the Danish brewery Carlsberg decided in the early 2000s to expand into rapidly growing emerging markets to pursue new arenas of growth. By 2008, this strategy had paid off, and Carlsberg was positioned among the five largest breweries in the world. In the Russian market — one of the fastest-growing markets in the world — Car...Starting at €8.20
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Royal FloraHolland: The Dutch Floriculture Supply Chain
P. Fraser Johnson; Ken MarkCase IVEY-9B16D015-EService and Operations Management, StrategyIn January 2016, the program director of Royal FloraHolland and a supply chain consultant met to develop a supply chain strategy that would allow Royal FloraHolland to adapt to the changing competitive environment that jeopardized its business model. Royal FloraHolland was the largest floriculture auction organization in the world, selling more than 30 million flowers and plants daily. Located in the Netherlands, Royal FloraHolland was a co-opera...Starting at €8.20
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Monnikenheide
Mei Qi; Lieven DemeesterCase IVEY-9B13D020-EEntrepreneurship, Leadership and People Management, Service and Operations Management, StrategyFounded in 1973 with a vision of inclusion, integration and normalization, Monnikenheide had pioneered a series of innovative approaches to improve the quality of life of people with mental disabilities. It had introduced some of its practices to local partners in China, India and Indonesia and now had the most sought-after facilities in Belgium for families with special-needs children and other family members. At the age of 69, the co-founder of...Starting at €8.20
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Total’s Carbon Capture and Storage Project at LACQ (B): Gaining Public Acceptance of New Technology
Devin McDaniels; Frances BowenCase IVEY-9B10M106-ELeadership and People Management, Service and Operations Management, StrategyThis case is a supplement to Total’s Carbon Capture and Storage Project at LACQ (A).Starting at €5.74
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Vestas Wind Systems A/S - Exploiting Global R&D Synergies
Torben Pedersen; Marcus Moller LarsenCase IVEY-9B09M079-EEntrepreneurship, Service and Operations Management, StrategyWith a change in management in 2005 came a radical reorganization and the announcement of several new strategic initiatives. Among the initiatives was the establishment of the Vestas Technology research and development (R&D) business unit with an aim of achieving global leadership in all core technology areas and, consequently, strengthening the core competence for the company. By 2008, Vestas had succeeded in setting up a global R&D network with...Starting at €8.20
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Ebola: Managing to Save Lives
IESE InsightArticle ART-2676-EService and Operations ManagementA year after the outbreak of Ebola in West Africa in March 2014, health-care experts are cautiously optimistic that the epidemic appears to be slowing. Although the outlook is brighter than a year ago when the first case was detected in Guinea, there is still a long way to go and many lessons to be learned in managing a crisis of this scale, related to institutional shortfalls, international coordination, engagement with local stakeholders and, m...Starting at €8.20
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Berlin Brandenburg International Airport
Teworte, Victoria; Martínez de Albéniz, VictorCase P-1142-EInnovation and Change, Service and Operations Management, StrategyJust after German reunification in 1990, plans were made for a single, new airport to concentrate all the traffic of the new capital Berlin. Twenty-five years later, Berlin Brandenburg International Airport (BER) was still not operational. The project was amassing mistakes and had already seen four delays, due mainly to the fire detection system. At the end of December 2014, the Supervisory Board announced that the airport would finally open in t...Starting at €8.20
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John Galliano: Defiant Success (B)
Rodríguez Fernández-Hidalgo, Enriqu; Susaeta Erburu, Lourdes; Pin Arboledas, José RamónCase DPO-288-EBusiness Ethics and Corporate Social Responsibility, Leadership and People ManagementThe company Christian Dior decided to break definitively with John Galliano, accused of going on an anti-Semitic rant. A short video posted on the website of The Sun was what tipped the scale. The video stigmatized Galliano - who was famous among Hollywood celebrities and in the fashion world - as an anti-Semite. Natalie Portman, a Jewish American Oscar-winning actress, stated that she was disgusted after watching the videoStarting at €5.74
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What Does It Mean Being a Decent Boss (A)
Ramus, Tommaso; Vaccaro, AntoninoCase BE-189-EBusiness Ethics and Corporate Social Responsibility, Knowledge and CommunicationThis case analyzes a pre-crisis situation experienced by René Obermann, while he was serving as CEO of Deutsche Telekom. He received a letter from a technician, who complained about the top management style being focused on short-term results instead of on the company's long-term stability.Starting at €8.20
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John Galliano: un éxito rebelde (A)
Rodríguez Fernández-Hidalgo, Enriqu; Susaeta Erburu, Lourdes; Pin Arboledas, José RamónCase DPO-287Business Ethics and Corporate Social Responsibility, Leadership and People ManagementJohn Galliano (28-11-1960) es un diseñador de moda de Gibraltar que ha ido creciendo en importancia gracias a su particular estilo. Para este diseñador, los años ochenta fueron una época de confusión. No cabe duda de que, en Dior, Galliano consiguió la libertad creativa que necesitaba.Starting at €8.20