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Amazon.com, Inc: The AI Transformation
Samila, Sampsa; Sastre Boquet, IsaacCase SM-1724-EInformation Technologies, Innovation and Change, Leadership and People Management, StrategyThis case describes the development and application of AI at Amazon. This case has been used to discuss in class the wide range of AI applications at Amazon, the competitive effects of those AI applications, the process to develop those AI applications, and the current state of Amazon organization.Starting at €8.20
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Netflix: from DVD-by-mail to streaming
Lago, Alejandro; Moscoso, Philip; Sastre Boquet, IsaacExercise PE-84-EInformation Technologies, Innovation and Change, Service and Operations ManagementSince its foundation in 1997 Netflix has been a major success story. For the year 2020 the company expected to achieve revenues of around 25 billion dollars and 200 million customers in 190 countries. This exercise provides information on how Netflix's business models has developed over the years. The objective is to analyze the digital transformation of the streaming model and its sustainability going forward, as it faces competitors like Disney...Starting at €8.20
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Profitability of On-Demand Food Delivery Businesses
Marks, M; Foroughi, JCase SGSB-SM270-EStrategyBy 2017, pervasive mobile connectivity and the rise of the on-demand economy resulted in an explosion of businesses attempting to fulfill immediate consumer demand in the food delivery market. A broad, secular shift was occurring: Online or mobile orders were rapidly replacing the traditional method of picking up the phone to call in takeout and delivery orders. Still, concerns began to arise as market participants struggled to raise funding a...Starting at €8.20
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DropBox - Series B Financing
Strebulaev, I; Foroughi, J; GouwCase SGSB-F309-EFinanceIn mid-2011, as global markets corrected amid worldwide economic uncertainty, Drew Houston, co-founder and CEO of Dropbox, the fast-growing file synchronization and sharing company, found himself in a difficult, albeit enviable, situation. Houston, who had already raised over $7 million through two rounds of venture funding (one seed round and a Series A round) and developed a large and growing user base, began receiving significant investor int...Starting at €8.20