This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Jumia Nigeria: from Retail to Marketplace
Casadesus-Masanell, Ramon; Arora, NamrataCase HBS-718401-EStrategyFounded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria's oil-based economy. By 2016, however, Jumia's growth had begun to taper, hindered by plummeting oil prices, the subsequent economic downturn, and the pressure of Nigeria's limited retail ecosystem. In ad...Starting at €8.20
-
Vispera: Visual Intelligence for Retail
Grushka-Cockayne, Yael; Yucaoglu, GamzeCase HBS-620022-EService and Operations ManagementThe case opens in 2019 as Aytul Ercil, co-founder and CEO of Vispera, computer vision technology provider for retail, is contemplating the company's agenda trying to decide how to prioritize the impeding options. The case chronicles the founding of Vispera, the iterations of its technology and its business model, and lays the ground for the competitive outlook. The case provides a detailed overview of how Vispera's technology and its automated vi...Starting at €8.20