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Youku Tudou: Shaping Entertainment and Media in China - Teaching Note
Xi Zhang; Ning SuTeaching Note IVEY-8B21E006-EInformation TechnologiesTeaching Note for product 9B21E006.Starting at €0.00
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Youku Tudou: Shaping Entertainment and Media in China
Xi Zhang; Ning SuCase IVEY-9B21E006-EInformation TechnologiesBoth founded in the mid-2000s as two of China’s earliest online video platforms and both emphasizing creative, original content, Youku and Tudou enjoyed popularity among China’s young netizens, while constantly battling each other for market leadership. Both firms went public, on the NYSE and Nasdaq respectively. Facing China’s hyper-competitive online video market, the twin firms decided to engage in a series of transactions, including a merger ...Starting at €8.20
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Nortel - Re-inventing I/S (Spanish version)
E.F. Peter Newson; Olga VolkoffCase IVEY-9A97ES01Information TechnologiesCon los cambios en tecnologia y el ambiente, Nortel ha tenido que desarrollarse de una compania que vende una coleccion de productos de la telecomunicacion a una compania que venda los paquetes integrados de productos que satisfagan necesidades especificas del cliente. En el pasado, I/S se ha separado a traves de las varias divisiones de producto, soportando una estructura corporativa altamente descentralizada. Ahora se ha encargado de transforma...Starting at €8.20