This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Xiaomi: Selling Across the Border - Teaching Note
Harvinder SinghTeaching Note IVEY-8B21M031-EStrategyTeaching note for product 9B21M031.Starting at €0.00
-
Xiaomi: Selling Across the Border
Harvinder SinghCase IVEY-9B21M031-EStrategyXiaomi India Private Limited (Xiaomi India), a subsidiary of the Chinese smart phone company Xiaomi Corporation, controlled a major share in the Indian market. However, its dominance was threatened by geopolitical tensions between India and China. The two countries shared a 4,000 kilometre border and a history of dispute over the border’s actual demarcation. Tensions brewing over the international border during early 2020 precipitated an armed cl...Starting at €8.20
-
Nestlé India Limited: Maggi Noodles at War with the Regulators
Harvinder Singh; Rashmi Kumar Aggarwal; Rajinder Kaur; Rita GhialCase IVEY-9B16M034-EStrategyOn May 21, 2015, food inspectors in the North Indian state of Uttar Pradesh tested Maggi instant noodles that had been manufactured by Nestlé India Limited. Their results led them to declare that the samples contained higher-than-permissible levels of monosodium glutamate and lead — substances that could, at those levels, potentially cause harm to consumers. The well-known brand accounted for 26 per cent of Nestlé India Limited’s annual revenue, ...Starting at €8.20
-
ReedTrek Manufacturing (A)
Jane M. Howell; Ken MarkCase IVEY-9B12C051-ELeadership and People Management, StrategyThe newly-promoted international operations director for ReedTrek Manufacturing, is trying to diagnose the issues at his company's under-performing China plant. While the operations director originally believed the loss-making operations suffered from technical issues, his visit to the plant suggests to him that there are leadership and management issues.Starting at €8.20
-
Lawrence & Mayo Envisioning the Future
Harvinder Singh; Srini R. SrinivasanCase IVEY-9B15A066-EEntrepreneurship, Marketing, StrategyThe director of marketing for Lawrence & Mayo (L&M) was reviewing the company’s results for the past financial year. Far from encouraging, the results were a reflection of an addition to the company’s existing product portfolio: accessories. L&M was an established name in the field of ophthalmic and optical instruments. The prestigious brand had maintained an exclusive positioning for over 100 years. When L&M launched premium watches under its ex...Starting at €8.20
-
Maruti Suzuki India Limited: Marketing
Sanjeev Prashar; Harvinder Singh; Anshu KatiyarCase IVEY-9B13A001-EMarketing, StrategyMaruti Suzuki India Limited, India’s largest car manufacturer and the only company in that country to have crossed the 10 million sales mark, was struggling with labour problems in one of its manufacturing units. As a result, it was rapidly losing its market share to competitors and its position as market leader was at stake. The strike not only damaged property at the plant and caused one death and hundreds of injuries, it also heavily impacted ...Starting at €8.20
-
ReedTrek Manufacturing (B)
Jane M. Howell; Ken MarkCase IVEY-9B12C052-ELeadership and People Management, StrategyThis is a supplement to ReedTrek Manufacturing (A) 9B12C051.Starting at €5.74
-
Coaching for Exceptional Performance Workshop: Associate, Capital Markets, Robert Woo
Jane M. Howell; Ken MarkCase IVEY-9B11C026-ELeadership and People Management, StrategyThis is role play #2 (Robert Woo) for Coaching for Performance Management: Asia Edition (#9B11C024).Starting at €8.20
-
Coaching for Exceptional Performance Workshop: Senior Associate, Institutional Investor Relations, Kelly Tan
Jane M. Howell; Ken MarkCase IVEY-9B11C030-ELeadership and People Management, StrategyThis is role play #6 (Kelly Tan) for Coaching for Performance Management: Asia Edition (#9B11C024).Starting at €8.20
-
Nord Stream 2: A Choice Between Control or Operating - Teaching Note
Harvinder SinghTeaching Note IVEY-W27972-EStrategyTeaching note for product W27971.Starting at €0.00