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Snow Brand Milk Products (C): 2009 - Remaining Challenges
Werhane, Patricia H.; Mead, Jenny; Koehn, Daryl; Saito, Akira; Wolfe, ReginaCase DARDEN-E-0349-EBusiness Ethics and Corporate Social ResponsibilityThe turnaround at Snow Brand Milk Products was a real learning experience for all involved. The lessons were many, and while prioritizing them was difficult, it seemed clear that the most significant was the realization that the company existed to serve the consumer and, through that service, the broader society. This brief case outlines the successes that Nobuko Hiwasa pushed Snow Brand management to accomplish, and introduces the challenges tha...Starting at €5.74
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El Big Bank experimenta con la inteligencia artificial
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre Boquet, IsaacCase SI-203Business Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyStarting at €8.20
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Snow Brand Milk Products (A): Assessing the Possibility for Revitalization
Werhane, Patricia H.; Mead, Jenny; Saito, Akira; Koehn, Daryl; Wolfe, ReginaCase DARDEN-E-0347-EBusiness Ethics and Corporate Social ResponsibilityThis three-case series, set in Japan, explores corporate responsibility and brand rebuilding in the face of a serious crisis. Suitable for MBA, executive education, and undergraduate students, it depicts a consumer advocate's decision-making process as she considers whether to help a company restore its badly tarnished reputation. In spring 2002, leading consumer activist Nobuko Hiwasa was invited to join the Japanese company Snow Brand Milk Prod...Starting at €8.20
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Snow Brand Milk Products (B): Reform and Revitalization Efforts
Werhane, Patricia H.; Mead, Jenny; Koehn, Daryl; Saito, Akira; Wolfe, ReginaCase DARDEN-E-0348-EBusiness Ethics and Corporate Social ResponsibilityThis case outlines the turnaround efforts Snow Brand undertook to address its grave missteps: shifting to a consumer-oriented, integrity-focused management style; providing greater transparency and communication; establishing a corporate ethics committee and a Snow Brands Code of Conduct. In June 2002, after much consideration and reflection on Snow Brand's issues (as outlined in the A case), consumer activist Nobuko Hiwasa joined its new board a...Starting at €5.74
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Big Bank Experiments With Artificial Intelligence - Millennials Bank Simulation Overview
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre, IsaacCase SIS-1-EBusiness Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyFlorence Smith, CEO of Millennials Bank, was heading towards the board meeting where the directors of Big Bank (owner of Millennials Bank) where going to review the results of the newly created Millennials Bank, a digital branch of the main bank which targets the millennial generation. This initiative also serves as a pilot on how to make the bank a more dynamic entity. However, despite high hopes for change, the new digital bank is so far not me...Starting at €8.20
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Big Bank Experiments With Artificial Intelligence - Simulation
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre Boquet, IsaacSimulation SIW-1-EBusiness Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyDuration: 60-90 min
Type of game: Single-player, Multi-player
The Big Bank AI Simulation, co-created with the prestigious IESE Business School, is an immersive and comprehensive artificial intelligence learning experience for business executives, graduate, post-graduate, and executive education programs. Designed under the guidance of Prof. Javier Zamora and built upon the FATE (Fairness, Accountability, Transparency, and Ethics) framewor... -
Big Bank experimenta con la inteligencia artificial - Simulación
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre Boquet, IsaacSimulation SIW-1Business Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyDuración: 60-90 min
Modos de juego: Síncrono y asíncrono, por equipos o individual
La Simulación de IA del Big Bank, cocreada junto con la prestigiosa IESE Business School, es una experiencia de aprendizaje inmersiva y amplia basada en inteligencia artificial (IA) para ejecutivos, graduados, posgraduados y programas de formación para directivos. Diseñada por el profesor Javier Zamora en el marco de trabajo FATE (siglas en inglés para equi... -
Big Bank Experiments With Artificial Intelligence (Portuguese Version, Brazil)
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre Boquet, IsaacCase SI-203-PBBusiness Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyFlorence Smith, CEO of Millennials Bank, was heading towards the board meeting where the directors of Big Bank (owner of Millennials Bank) where going to review the results of the newly created Millennials Bank, a digital branch of the main bank which targets the millennial generation. This initiative also serves as a pilot on how to make the bank a more dynamic entity. However, despite high hopes for change, the new digital bank is so far not me...Starting at €8.20
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Big Bank Experiments With Artificial Intelligence
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre Boquet, IsaacCase SI-203-EBusiness Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyFlorence Smith, CEO of Millennials Bank, was heading towards the board meeting where the directors of Big Bank (owner of Millennials Bank) where going to review the results of the newly created Millennials Bank, a digital branch of the main bank which targets the millennial generation. This initiative also serves as a pilot on how to make the bank a more dynamic entity. However, despite high hopes for change, the new digital bank is so far not me...Starting at €8.20
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BIg Bank experimenta con la inteligencia artificial - Resumen de la simulación
Zamora, Javier; Virgili, Joaquim; Bandach, Natalia; Sastre, IsaacCase SIS-1Business Ethics and Corporate Social Responsibility, Decision Analysis, Finance, Information Technologies, StrategyStarting at €8.20