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The Powers That Be (Internet Edition): Google, Apple, Facebook, Amazon, and Microsoft
Rayport, Jeffrey; Kelley, Julia; Schwalb, NathanielCase HBS-818111-EEntrepreneurshipAs of early 2018, five U.S. technology companies-Google, Apple, Facebook, Amazon, and Microsoft-were among the largest companies in the world. Similarly, three Chinese technology firms-Baidu, Alibaba, and Tencent, or BAT-had emerged as global players due in part to the protection of China's "Great Firewall," which made it more difficult for foreign companies to compete in Chinese markets. As these companies continued to scale by branching into ne...Starting at €8.20
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Amazon's HQ2, Teaching Note
Mills, Karen; Rivkin, Jan W.Teaching Note HBS-718507-EStrategyTeaching note for cases 718494 and 718503.Starting at €0.00
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Amazon's HQ2 (B): Utah
Mills, Karen; Raman, Manjari; Rivkin, Jan W.Case HBS-718503-EStrategyStarting at €5.74
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Amazon's HQ2 (C): Choices
Mills, Karen; Rivkin, Jan W.Case HBS-719465-EStrategyAmazon's initial request for proposals for a second headquarters (HQ2), released in September 2017, attracted great attention and, ultimately, proposals from 238 cities and regions in North America. This case discusses the company's decision to split its HQ2 between two locations, and the ensuing response from local politicians and the public.Starting at €5.74