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Amazon.com's European Distribution Strategy (Spanish version)
Hammond, Janice H.; Chiron, ClaireCase HBS-617S04Service and Operations ManagementDescribes how Amazon's distribution system evolved from the company's inception. In 2003, Amazon Europe must decide how to reconfigure its distribution network in light of expected growth, products proliferation, and geographical expansion in Europe. Examines how characteristics of suppliers and customers differ across the markets Amazon serves in Europe. The protagonist must consider the degree of centralization appropriate for the European netw...Starting at €8.20
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Amazon's HQ2, Teaching Note
Mills, Karen; Rivkin, Jan W.Teaching Note HBS-718507-EStrategyTeaching note for cases 718494 and 718503.Starting at €0.00
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Amazon's HQ2 (B): Utah
Mills, Karen; Raman, Manjari; Rivkin, Jan W.Case HBS-718503-EStrategyStarting at €5.74
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Amazon's HQ2 (C): Choices
Mills, Karen; Rivkin, Jan W.Case HBS-719465-EStrategyAmazon's initial request for proposals for a second headquarters (HQ2), released in September 2017, attracted great attention and, ultimately, proposals from 238 cities and regions in North America. This case discusses the company's decision to split its HQ2 between two locations, and the ensuing response from local politicians and the public.Starting at €5.74