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El proceso del capturador de valor
McGrath, Rita Gunther; Keil, ThomasArticle HBS-R0705JKnowledge and CommunicationLa alta tasa de fracaso entre los nuevos negocios generalmente se acumuló a la incertidumbre fundamental del proceso. En realidad, decir McGrath y Keil, formas defectuosas de evaluación y gestión de empresas puede dar cuenta de la cantidad de valor decepcionante que generan. En lugar de tomar el enfoque go / no-go, con lo que se mataron a un proyecto, ya sea avances hacia el lanzamiento o, tomadores de decisiones deben considerar una serie de alt...Starting at €8.20
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When Rivals Merge, Think Before You Follow Suit
Keil, Thomas; Laamanen, TomiArticle HBS-F1112A-EStrategyIt's a dynamic that plays out in industry after industry: One company makes a big acquisition, and rivals feel pressured to respond with deals of their own. But the authors' research in the tech industry suggests that alternative strategies often make more sense. They advise managers to consider three less direct responses and provide guidance on determining the best strategy.Starting at €8.20
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When Rivals Merge, Think Before You Follow Suit (Spanish version)
Keil, Thomas; Laamanen, TomiArticle HBS-F1112AStrategyIt's a dynamic that plays out in industry after industry: One company makes a big acquisition, and rivals feel pressured to respond with deals of their own. But the authors' research in the tech industry suggests that alternative strategies often make more sense. They advise managers to consider three less direct responses and provide guidance on determining the best strategy.Starting at €8.20
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Value Captor's Process: Getting the Most Out of Your New Business Ventures
McGrath, Rita Gunther; Keil, ThomasArticle HBS-R0705J-EThe high failure rate among new business ventures is usually chalked up to the fundamental uncertainty of the process. In actuality, say McGrath and Keil, flawed ways of assessing and managing ventures may account for the disappointing amount of value they generate. Instead of taking the go/no-go approach, whereby a project either advances toward launch or is killed, decision makers should consider a range of alternatives: recycling the venture b...Starting at €8.20