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eBay, Inc. and Amazon.com (B)
Casadesus-Masanell, Ramon; Thaker, AnantCase HBS-712406-EStrategyA decade after BusinessWeek declared the competitive battle between eBay, Inc., and Amazon.com "a defining moment for e-commerce," Amazon established itself as the leader. eBay must decide what strategy to use in order to regain the upper hand: maintain its current platform business model or make a radical change by transforming itself into a services provider.Starting at €5.74
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eBay, Inc. and Amazon.com (B) (Spanish Version)
Casadesus-Masanell, Ramon; Thaker, AnantCase HBS-714S23StrategyUna década después de BusinessWeek declaró la batalla competitiva entre eBay, Inc., y Amazon.com "un momento decisivo para el comercio electrónico," Amazon se estableció como el líder. eBay debe decidir qué estrategia a utilizar con el fin de recuperar la ventaja: mantener su modelo de negocio actual plataforma o hacer un cambio radical por transformarse en un proveedor de servicios.Starting at €5.74
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eBay, Inc. and Amazon.com (A) (Spanish version)
Casadesus-Masanell, Ramon; Thaker, AnantCase HBS-714S09StrategyThis case has been designed to explore strategic interactions among organizations with different business models. The case considers how a competitor successfully challenged the incumbent in a platform market defined by strong network effects and high switching costs. The case allows students to assess the advantages and disadvantages of eBay's platform business model in comparison to Amazon's retail business model; to evaluate business model per...Starting at €8.20
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eBay, Inc. and Amazon.com (A)
Casadesus-Masanell, Ramon; Thaker, AnantCase HBS-712405-EStrategyThis case has been designed to explore strategic interactions among organizations with different business models. The case considers how a competitor successfully challenged the incumbent in a platform market defined by strong network effects and high switching costs. The case allows students to assess the advantages and disadvantages of eBay's platform business model in comparison to Amazon's retail business model; to evaluate business model per...Starting at €8.20
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Sizmek Chapter 11: Surviving Walled Gardens in Their Ad Tech Empire
Israeli, Ayelet; Tauro, Danilo; Gulick, SarahCase HBS-520087-EMarketingThis case provides a post-mortem of the advertising technology (adtech) company Sizmek. Sizmek grew via multiple acquisitions, with the vision of becoming an integrated adtech company that could leverage AI to buy digital media, while creating and serving display and video content. At its peak, one of its acquisitions had an IPO valuation of almost 1 billion dollars. However, Sizmek struggled with an integration that was taking longer than expect...Starting at €8.20
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Ebay, Inc. and Amazon.com (A) and (B), Teaching Note
Casadesus-Masanell, Ramon; Thaker, AnantTeaching Note HBS-712407-EStrategyTeaching Note for 712405 & 712406.Starting at €0.00