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GoQuickly.com and FileAway: Advertising in the Super Bowl
Gallo, Iñigo; González, Jorge; Capizzani, Mario; Panlilio, LorenzoCase M-1374-EMarketingKickersoft managers Jennifer Green and Ted Gutner, along with their respective marketing teams, were preparing for an important presentation meeting with CEO Henrik Mathison. During the meeting, the decision would be made on which creative concepts the US software company would use for that year's Super Bowl advertisements for FileAway and GoQuickly.com-Kickersoft's two most important cloud-based products. Green and Gutner were excited, but the...Starting at €8.20
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La Política de Dividendos de FPL Group, Inc. (B)
Esty, Benjamin C.; Schreiber, Craig F.Case HBS-202S10Financepolítica de dividendos de la FPL y la reacción de los mercados financieros son examinados.Starting at €5.74
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International Rivers Network y el Proyecto de Represa en Bujagali (A)
Esty, Benjamin C.; Sesia, AldoCase HBS-209S20En el verano de 2002, la Red Internacional de Ríos (IRN), una ONG medioambiental ubicada en Berkeley, California, se dedica a lo que parecía ser las últimas horas de una campaña de tres años para detener un proyecto de la presa y la energía hidroeléctrica $ 582 millones a las cataratas de Bujagali en Uganda. La pieza final del rompecabezas de financiación estaba a punto de ser puesto en marcha como el Banco Mundial se estableció para aprobar una ...Starting at €8.20
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Nota sobre los inductores de valor
Esty, Benjamin C.Case HBS-211S01FinancePresenta un marco para el análisis de decisiones estratégicas. Toma como dada la práctica de la gestión basada en valor mediante el cual los gerentes utilizan valor como criterio principal, al hacer decisiones financieras estratégicas, o de inversión. A través de un sencillo modelo de valoración, se muestra como valor patrimonial está relacionada con la rentabilidad tres generadores de valor, horizonte ventaja, y la reinversión. También se presen...Starting at €8.20
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Vereinigung Hamburger Schiffsmakler und Schiffsagenten e.V. (VHSS): Valuing Ships
Esty, Benjamin C.; Sheen, AlbertCase HBS-210058-EFinanceAfter booming for more than five years, the global shipping (maritime) industry experienced a dramatic crash in late 2008 as the global financial system froze and the global economy slid into recession. Ship charter rates (revenue) fell by as much as 90%Starting at €8.20
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An Overview of Project Finance and Infrastructure Finance--2009 Update
Esty, Benjamin C.; Sesia, AldoCase HBS-210061-EFinanceProvides an introduction to the fields of project finance and infrastructure finance, and gives a statistical overview of project-financed investments over the years from 2005 to 2009. Examples of project-financed investments include the $1.4 billion Mozal aluminum smelter in Mozambique, $4 billion Chad-Cameroon pipeline, $6 billion Iridium global satellite telecommunications system, 900 million A2 Toll Road in Poland, $20 billion Sakhalin II ...Starting at €8.20
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Buffett's Bid for Media General's Newspapers
Esty, Benjamin C.; Sesia, AldoCase HBS-213142-EFinanceOn May 12, 2012, BH Media Group, a subsidiary of Warren Buffett's Berkshire Hathaway, announced an offer to buy Media General's (MEG) newspaper division for $142 million in cash and provide debt financing to the struggling firm. Reactions from investors aStarting at €8.20
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The TELUS Share Conversion Proposal
White, Lucy; Esty, Benjamin C.; Mazzanti, LisaCase HBS-214001-EFinanceOn February 21, 2013, TELUS announced a proposal to convert the firm's non-voting shares into voting shares on a one-to-one basis, thereby eliminating the firm's dual class structure. Shareholders were scheduled to vote on the proposal at the firm's annual general meeting (AGM) on May 9, 2013. Despite strong support from management, the board, two proxy advisory firms, and several large shareholders, the proposal was opposed by Mason Capital Mana...Starting at €8.20
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Molycorp: Financing the Production of Rare Earth Minerals (A)
Esty, Benjamin C.; Mayfield, E. ScottCase HBS-214054-EFinanceMolycorp, the western hemisphere's only producer of rare earth minerals, was in the middle of a $1 billion capital expenditure project in its effort to become a vertically integrated supplier of rare earth minerals, oxides, and metals. Yet it had just repStarting at €8.20
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Molycorp: Morgan Brothers' Reverse Convertible Notes (C)
Esty, Benjamin C.; Mayfield, E. ScottCase HBS-215002-EFinanceIn August 2011, Morgan Brothers Bank was issuing a $2.5 million reverse convertible note with payoffs linked to the price of Molycorp's common stock. These financially engineered securities were just one of many kinds of structured notes available in the retail market. Investors must decide whether the notes were fairly priced and whether they offered a favorable risk-return trade-off.Starting at €5.74