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In the Crossfire: Guns, Legislative Leadership and Recall Politics in Colorado
Winig, Laura; King, DavidCase HBS-KS1123-EEconomicsIn 2013, democratic Colorado state senators John Morse and Angela Giron were recalled from office in the wake of a successful recall campaign launched by grassroots groups angered by the senators' support for newly-enacted gun control legislation. After Morse and Giron were recalled, Democrats retained a one-seat majority in the Senate. Some critics thought Morse should have anticipated the recall election result and resigned while others express...Starting at €8.20
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Divided We Stand: Gay Marriage Rulings and Official Disobedience
Winig, Laura; Robichaud, ChristopherCase HBS-KS1199-EOn June, 26, 2013, the U.S. Supreme Court determined that the federal Defense of Marriage Act violated the U.S. Constitution's Fifth Amendment protection of equal liberty, effectively overturning the law. Pennsylvania, however, banned same-sex marriage. Despite the state law, D. Bruce Hanes, a register of wills in Pennsylvania, agreed to honor a request from two women seeking a same-sex marriage license-an act of official disobedience that immedi...Starting at €8.20
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athenahealth: Innovating in Response to a Crisis in Healthcare
Chakravorti, Bhaskar; Winig, Laura; Arastu, NaeemCase HBS-810079-EEntrepreneurshipWhen Jonathan Bush and his partner, Todd Park, realized that their revolutionary approach to delivering clinical care was being stymied by the inefficiencies in the healthcare system and insurance red tape, they turned their proprietary technology, athenaNet, to a new business, athenaHealth, that would help physicians manage their practice, billing and revenue cycles and maintain electronic patient records more efficiently and cost effectively us...Starting at €8.20
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How Employee Voice Helps Community Engagement
Milliken, Frances J.; Tatge, LarisaArticle ART-2848-EKnowledge and Communication, Leadership and People ManagementEmployees who feel empowered to share information and ideas with their managers are likely to be more engaged and motivated employees. Conversely, when employees feel they cannot speak up about issues or offer ideas or suggestions, there can be negative consequences -- for employees, their companies and society in general. This article explores the main triggers of employee silence, the effects on employees' attitudes and behavior when they perce...Starting at €8.20
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Amazon: equilibrio entre orientación al cliente y compromiso del empleado
Tatge, Larisa; Lago, Alejandro; Ribera, JaumeCase P-1165Innovation and Change, Service and Operations ManagementAmazon se define como la empresa más centrada en el cliente del mundo y explica su crecimiento en diversos sectores como una forma de ir aportando más valor a sus clientes. Si visión es "to be earth's most customer centric company; to build a place where people can come to find and discover anything they might want to buy online" ("ser la compañía más centrada en el cliente del mundo, crear un lugar al que la gente pueda acudir para encontrar y d...Starting at €8.20
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Amazon: Balancing Customer Centricity with Employee Engagement
Tatge, Larisa; Lago, Alejandro; Ribera, JaumeCase P-1165-EInnovation and Change, Service and Operations ManagementAmazon defines itself as the most customer-centered company in the world and explains its growth in various sectors as a way to offer more value to its customers. "Our vision is to be earth's most customer-centric company; to build a place where people can come to find and discover anything they might want to buy online," according to Amazon's mission statement. This case presents how Amazon has grown quickly, and how it aims to balance this rapi...Starting at €8.20
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Cipla 2011 (Spanish version)
Deshpande, Rohit; Sucher, Sandra J.; Winig, LauraCase HBS-517S04Business Ethics and Corporate Social ResponsibilityDr. Yusuf Hamied, head of the Indian pharma and generics manufacturing company Cipla, is weighing options for how to continue to support the global fight against HIV/AIDS while positioning his company for growth in a changing regulatory landscape.Starting at €8.20
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Burt's Bees: Leaving the Hive
Winig, Laura; Wathieu, LucCase HBS-507017-EMarketingRapid growth is pushing Burt's Bees' natural personal care products into mass distribution channels, with products and brand elements that are less quirky, more commercial than they used to be. Indeed, CEO John Replogle believes that by focusing on efficacious, natural, and unique ingredients, and also by promoting earth-friendly production processes, Burt's Bees will impose superior product expectations and win over the mainstream personal care ...Starting at €8.20
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The HLB Turnaround
Applegate, Lynda M.; Chakravorti, Bhaskar; Winig, LauraCase HBS-810023-EEntrepreneurshipFord Pearson has recently taken over as CEO of HLB, a Chicago-based product design and development firm (and once one of the largest in the business), to help turn it around after a series of crises that had seriously threatened its survival. Pearson has personally invested in the firm, re-organized many aspects of its operations and has hired a younger executive and turnaround expert, Andrew Macey, as COO to help him in the effort. Pearson and M...Starting at €8.20
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Rent the Runway
Eisenmann, Thomas R.; Winig, LauraCase HBS-812077-EEntrepreneurshipTwo months after a successful launch In November 2009, the cofounders of Rent the Runway (RTR), a website that rented designer dresses, are debating whether to grow their startup at a measured pace and focus on improving operational effectiveness, or raise a new round of venture capital sooner than originally planned. Raising more venture capital would allow RTR to aggressively expand its inventory and customer acquisition efforts, in order serve...Starting at €8.20