This website uses technical, customisation and analytical cookies, both first-party and third-party, to anonymously facilitate browsing and analyse statistics on use of the website. Learn more
Search results
-
Tata Nano - The People's Car (Spanish version)
Palepu, Krishna G.; Anand, Bharat N.; Tahilyani, RachnaCase HBS-711S33StrategyThe case explores how Tata Motors, India's largest automobile company, developed the Nano, the world's cheapest car. The case focuses on the translation of Ratan Tata's (Chairman of Tata Motors) vision of a safe affordable car for the masses by Ravi Kant, Managing Director of Tata Motors into the Nano Project. The case raises questions around breaking the price - quality barrier and changing existing internal processes to accommodate revolutionar...Starting at €8.20
-
Transitioning to a Marketplace Model (Spanish version)
Narayandas, Das; Gupta, Sunil; Tahilyani, RachnaCase HBS-518S12MarketingSachin Bansal and Binny Bansal, co-founders of India's largest e-commerce company, Flipkart, were reviewing the foregoing Facebook post, which had gone viral and received more than 20,000 likes. A third-party seller listed a pair of women's sandals on Flipkart's website at 799 Indian rupees and offered it on promotion at 399. However, upon close examination of the product's display photo, consumers noticed a 399 price tag printed on the strap. Co...Starting at €8.20
-
Aecork y el polvo de corcho
Rodríguez-Llauder, María Dolores; Vilà, JoaquimCase DG-1137StrategyEste caso presenta la situación a que se enfrenta el secretario de la Asociación de Empresarios Corcheros de Cataluña (AECORK), organización sin ánimo de lucro, en Septiembre de 1994, frente al problema de cómo solventar la generación diaria de 20 Tn de polvo de corcho por parte de sus asociados, industriales instalados en poblaciones de la Costa Brava. El tema de medio ambiente se complica por el hecho de que, en su mayoría, las empresas son peq...Starting at €8.20
-
Indus Towers: From Infancy to Maturity
Gulati, Ranjay; Sytch, Maxim; Tahilyani, RachnaCase HBS-415005-ELeadership and People ManagementIndus Towers, the world's largest telecom tower company, is a joint venture between three telecom rivals in India. These rivals-Bharti Airtel, Vodafone India, and Idea Cellular-combined their telecom towers to provide "shared telecom infrastructure" to wireless telecom operators on a nondiscriminatory basis. The CEO has transformed Indus from a struggling startup with a monopolistic mindset into a customer-centric organization. He now wants to gr...Starting at €8.20
-
Flipkart (A): Transitioning to a Marketplace Model
Narayandas, Das; Gupta, Sunil; Tahilyani, RachnaCase HBS-516017-EMarketingSachin Bansal and Binny Bansal, co-founders of India's largest e-commerce company, Flipkart, were reviewing the foregoing Facebook post, which had gone viral and received more than 20,000 likes. A third-party seller listed a pair of women's sandals on Flipkart's website at 799 Indian rupees and offered it on promotion at 399. However, upon close examination of the product's display photo, consumers noticed a 399 price tag printed on the strap. Co...Starting at €8.20
-
Coffee Wars in India: Caf Coffee Day 2015
Yoffie, David B.; Tahilyani, RachnaCase HBS-715445-EStrategyThis case is an update of "Coffee Wars in India: Caf Coffee Day 2013." It explores Caf Coffee Day's progress after Starbuck's entry into India and the decisions it faces in 2015.Starting at €8.20
-
Coffee Wars in India: Starbucks 2015
Yoffie, David B.; Tahilyani, RachnaCase HBS-715453-EStrategyThis case examines the progress made by Starbucks in its first two years of operation in India.Starting at €8.20
-
Indian Railways: Building a Permanent Legacy
Musacchio, Aldo; Khanna, Tarun; Tahilyani, RachnaCase HBS-710008-EEconomicsTo maximize their effectiveness, color cases should be printed in color.Starting at €8.20
-
-
Juan García & Asociados
Villaescusa, Nuria; Fernández, AlbertCase C-759Accounting and ControlEn un negocio nuevo, el emprendedor debe elaborar una cuenta de resultados, un balance y un estado de flujos de efectivo a un año para hacer previsiones sobre cuál va a ser su resultado y su situación de tesorería. El emprendedor deberá contabilizar las sencillas operaciones que prevé llevar a cabo durante el año en las cuentas del balance. En relación con esto, el caso ilustra cómo Juan García, un emprendedor, pone en marcha un negocio motivado ...Starting at €8.20