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The CEO: Mission, Tasks and Responsibilities
Canals, JordiTechnical Note SMN-705-ECorporate Governance, Leadership and People Management, StrategyA company's long-term development is the central objective of corporate governance. This article defines and analyzes the tasks of the CEO and members of the management committee, their relationships with the board of directors and the practical operation in the life of the company. The author analyzes the principles on which the relationship between the board of directors and the management committee should be based: balance between initiative a...Starting at €8.20
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Ingka: Corporate Governance, Purpose and Transformation
Masclans, R.; Canals, JordiCase SM-1698-ECorporate Governance, StrategyThis case presents the challenges that the CEOs of Ingka have in 2020 in speeding up transformation and making corporate purpose part of this process. The case also allows for a discussion on how the CEO, the top management team, and the board can work on this process.Starting at €8.20
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Eólica de Composites, S.A. (ECSA) - Teaching Note
Palencia, Luis; Vázquez- Dodero, Juan CarlosTeaching Note ASNT-12-EService and Operations ManagementA company suddenly wins a substantial contract, but doesn't have sufficient capacity in its existing plants to execute it. The search for a new plant location yields two final alternatives for a possible location, with similar costs but very different situations. One of them favors a policy of outsourcing but with few qualified workers, and the other is opposed to such a policy. The prioritization, analysis and explicit description of selection c...Starting at €0.00
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Jesús de Benito at S&P (B): The sale and subsequent integration in Gedas
Stein, Guido; Vázquez- Dodero, Juan CarlosCase ASN-54-EBusiness Ethics and Corporate Social Responsibility, EntrepreneurshipJesús decided to sell the company. Due diligence started in February 2000. The first predictions suggested that the deal would be closed in the fall, as the German partners had to give its approval. Jesús urged the buyer to speed up the process, as, according to him, the company was completely sound, with no debt or hidden liabilities. He faced the future without neglecting the commitment he had acquired to a workforce that had helped him get to ...Starting at €5.74
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La contabilidad nacional y el cuadro macroeconómico
Canals, Jordi; Argandoña, AntonioTechnical Note ASEN-214EconomicsUna introducción a la contabilidad nacional y al cuadro macroeconómico. Se explican sucesivamente, el flujo circular de la renta, el cálculo del producto interior bruto, el paso del PIB a las cuentas de los distintos agentes económicos, las identidades contables básicas y el enlace de la contabilidad nacional con la contabilidad financiera. (Antes ASEN-95)Starting at €8.20
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Starbucks Corporation: Fighting Racial Bias - Teaching Note
Arpita Agnihotri; Saurabh BhattacharyaTeaching Note IVEY-8B20M001-EStrategyTeaching note for product 9B20M001.Starting at €0.00
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Contributor Funding And The Turnaround of The Guardian - Teaching Note
Arpita Agnihotri; Saurabh BhattacharyaTeaching Note IVEY-8B20M138-EStrategyTeaching note for product 9B20M138.Starting at €0.00
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Corona Beer: Ambiguous Brand Association during the Coronavirus Pandemic
Arpita Agnihotri; Saurabh BhattacharyaCase IVEY-9B20A063-EMarketingIn early 2020, during the COVID-19 coronavirus pandemic, Google Trends data revealed a surge in the use of the search terms “Corona beer virus” and “beer virus” by users of the Google search engine. A survey conducted around that time also seemed to suggest that consumers were less likely to buy Corona beer, which led various major media outlets to misrepresent the accuracy of the findings regarding consumer beliefs about the association between ...Starting at €8.20