Cherkizovo group: Russia’s leading meat producer

Description

In 2016, Cherkizovo Group was Russia's largest meat producer and integrated agro-industrial holding. 65% of shares belonged to the founder and family while 35% were publicly traded in the London and Moscow Stock Exchanges. Through organic growth and acquisitions, the Group's net profits had grown at an annual average rate of 25% in the previous 6 years. Nonetheless, it faced new and big challenges: How to find growth opportunities in the face of decreasing consumer income and falling meat prices? How to meet retailers' growing demand for higher service levels? Was it the right time for more acquisitions? Was Cherkizovo prepared to be globally competitive and export to international markets?

Keywords

competitiveness Consumer Food Growth holding industry international meat Russia Strategy