Clínicas Buenavista: Information for the Medical Director
The following Wednesday Dr. Mackay, medical director and major shareholder in the Clínicas Buenavista was to have a meeting with Alejandro Lanzagorta, Business Manager at Eye Care, to negotiate lens prices for 2009. He had already told him on the phone that the group's buying potential was 4,000 multifocal lenses and 8,000 monofocal lenses so he should make a suitable offer, as they want to finalize the decision as soon as possible.
However they did not want to compromise their relationship in the future either.
Collection: IESE (España)
Ref: E-127-E
Format: PDF
Number of pages: 4
Publication Date: May 10, 2010
Language: English, Spanish
What material is included in this case:
Description
The following Wednesday Dr. Mackay, medical director and major shareholder in the Clínicas Buenavista was to have a meeting with Alejandro Lanzagorta, Business Manager at Eye Care, to negotiate lens prices for 2009. He had already told him on the phone that the group's buying potential was 4,000 multifocal lenses and 8,000 monofocal lenses so he should make a suitable offer, as they want to finalize the decision as soon as possible.
However they did not want to compromise their relationship in the future either.
Read more
Year: 2009
Geographic Setting: Alemania, Austria, España
Leave your rating
"Clínicas Buenavista: Information for the Medical Director"
Register for free with IESE Publishing and enjoy all the advantages
What type of account do you want to create?
Choose account type
Professors
Academic Institutions
Companies
Individuals