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CUHK Medical Centre: Establishing a Logistics Services System
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Reference: IVEY-W25013-E
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Year: 2019
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Number of pages: 18
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Geographic Setting: Hong Kong
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Publication Date: Aug 26, 2021
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Source: Ivey Business School (Canada)
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Type of Document: Case
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Industry Setting: Health Care Services
Description
The chief executive officer (CEO) of the soon-to-be completed CUHK Medical Centre Ltd. (CUMC) in Hong Kong must make a decision regarding health care logistics services. The hospital’s tender board is scheduled to meet in June 2019, and the CEO must recom
Learning Objective
The case is suitable for a senior undergraduate- or graduate-level course on operations and supply chain management (SCM), covering elements of 3PL, or for an MBA or EMBA global business course that touches on logistics, SCM, or management of innovation i