Developing the Logos-Based Persuasive Speech (Portuguese Version, Brazil)

By Neill, Conor

This note describes the preparation of the Logos-Based Speech for the IESE Managerial Communications course. It is a persuasive speech that uses reasoned argument as the primary basis for moving the audience to take action.

Collection: IESE (España)

Ref: DPON-110-PB

Format: PDF

Number of pages: 13

Publication Date: Mar 18, 2014

Language: Portuguese Brasil, Spanish, English

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Developing the Logos-Based Persuasive Speech (Portuguese Version, Brazil)

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Developing the Logos-Based Persuasive Speech (Portuguese Version, Brazil)

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Developing the Logos-Based Persuasive Speech (Portuguese Version, Brazil)

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