Eli Lilly: Developing Cymbalta, Teaching Note

By Ofek, Elie

Marketing

Teaching Note for 507-044

Collection: HBSP (USA)

Ref: HBS-508061-E

Format: PDF

Number of pages: 23

Publication Date: Dec 7, 2007

Language: English

Review date: Jan 30, 2008

Description

Teaching Note for 507-044

Geographic Setting: United States

Industry Setting: Pharmaceuticals

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Eli Lilly: Developing Cymbalta, Teaching Note

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