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Case

Elite Rent-a-Car

By Gregory S. Zaric / Jordan Mitchell

The president and founder of a premier luxury car rental agency located throughout Europe must decide on the composition of the fleet of cars for the upcoming summer season. She has to balance a desire for high utilization versus the possibility of having to turn away clients if they request a car that is not in stock. The case can be used to introduce or reinforce a number of concepts including break-even analysis, basic descriptive statistics and the news vendor model.

Collection: Ivey Business School (Canada)

Ref: IVEY-9B07E011-E

Format: PDF

Number of pages: 5

Publication Date: Jun 4, 2007

Language: English

Review date: Oct 11, 2016

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Description

Year: 2006

Geographic Setting: Switzerland;France

Elite Rent-a-Car

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Elite Rent-a-Car

What material is included in this case:

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Elite Rent-a-Car

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