Louis Dreyfus Commodities

By Bell, David E.

Marketing

Louis Dreyfus Commodities (LDC or Dreyfus) is the D of the ABCD grain-trading giants. The case describes how their business works and details the strategy by which management turned the company around in recent years. The case presents a number of issues facing the company: a sense of volatility in grain markets is getting lower, recent attempts by China to forward-integrate into grain procurement, and changes in ownership. A related question is the degree to which they should emphasize pure trading or participate in value-added activities.

Collection: HBSP (USA)

Ref: HBS-515065-E

Format: PDF

Number of pages: 21

Publication Date: Dec 12, 2014

Language: English

Description

Year: 1855

Geographic Setting: China

Industry Setting: Agriculture, forestry, fishing & hunting; Agribusiness

Louis Dreyfus Commodities

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Louis Dreyfus Commodities

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Louis Dreyfus Commodities

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